Today we’re adding TrueNCOA to The Agitator Toolbox. This easy-to-use tool enables you to quickly update the addresses on your file for just $20 regardless of the size of your file.

Most organizations spend far too much for address correction services. With no hidden fees, no record minimums, and no record maximums, TrueNCOA uses an ‘all-you-can-eat approach’ and will process any file for $20 using the National Change of Address (NCOA) records of the US Postal Service.

U.S. Agitator readers can sign up for free at TrueNCOA.com, where you can find out all the details about putting TrueNCOA to work for your organization. Their website also has helpful links, like their frequently asked questions section, and technical info right on the site.

Or, if you prefer, you can see the step-by-step process on the video in The Agitator Toolbox.

Retention Depends on Staying in Touch With Donors

As emphasized in Roger’s book, Retention Fundraising: the New Art and Science of Keeping Your Donors for Life, among the easiest of what he termed “easy retention wins” is keeping your donors’ addresses up to date.

After all, if you can’t communicate with donors you’re unlikely to hold on to them.

It’s sad but true that, on average, 10% of all U.S. nonprofit mail appeals won’t even be delivered. That’s because nearly 45 million Americans move each year, and for many their mail is undeliverable because of incorrect addresses.

The result for nonprofits? Wasted money. Lost revenue. Lost donors.

This is senseless waste. And it’s one reason why we asked our sister company TrueGivers™ to help do something about it. The result is TrueNCOA.

Here’s what TrueNCOA will do in minutes and and for a single fee of $20:  

• Match your list against the National Change Of Address dataset of approximately 160 million records and update your records. As a full-service provider, TrueNCOA looks at change-of-address records filed with the Postal Service over the past 48 months. (Many providers only cover the past 18 months.)

• Address Verification/CASS Processing. To assure the highest degree of deliverability they’ll then validate and standardize your address data with their CASS processing service that matches addresses in your list to the monthly update on the Postal Service’s National Address file, then standardizes address information and adds the correct Zip+4 and postal codes.

• Eliminate Duplicates. The average database has up to 10% duplicate records. By eliminating dupes you reduce unnecessary, printing and postage costs.

To get started just go online to TrueNCOA. If you have any questions or need any help they have the most friendly and helpful data specialists around. Contact Brandon Palmer at bpalmer@truencoa.com or call him at  855-878-3448. Tell him you’re an Agitator reader.

Roger and Tom

P.S. As long as you’re a nonprofit, there is no limit to the number of records you can process for $20. Files under 10,000 records can process in as little time as 5 minutes with no strings attached.