Best Political Videos
Political videos are proliferating these days. The election cycle of course plays a part, but we're just seeing the very leading edge of what will become a huge form of citizen expression on sites like YouTube and the myriad clones set up by major portals like Yahoo, Google, AOL and, yes, even Al Gore's CurrentTV.
Here's a batch of the new “best of the week” feature from Politics Online, one of our favorite sources. This selection is actually pretty mainstream, as compared, say, to the amateur video reporting that caught Senator Allen (VA) in his infamous racist comment on the campaign.
Fox News Alert: Chavez Calls President Bush The Devil
Venezuelan President Hugo Chavez took his verbal battle with the United States to the floor of the U.N. General Assembly on Wednesday, calling U.S. President George W. Bush 'the devil.'
Watch the YouTube Video
Pope Stops Short of Issuing Apology to Muslims
Pope Benedict XVI said Wednesday that he has 'deep respect' for Islam, but he did not offer an apology demanded by some Muslim leaders offended by the pontiff's remarks in Germany last week.
Watch the Washington Post Video
Daily Show: Clinton and The Global Initiative
Jon Stewart interviews special guest Bill Clinton on the Daily Show about the Global Initiative. There are four segments of conference – Global Warming, Alleviation of Poverty, Global Health Challenges, and Religious and Racial Reconciliation. The Initiative will include few speeches, more conversations and action oriented dialogue.
Watch the YouTube Video
Behavioral Science Q & A
Integrating an individual giving appeal with other communications from a charity can have both positive and negative effects, and the outcome largely depends on how it’s executed. Advantages of Integration Brand Consistency: Maintaining a consistent appearance and messaging across all communications can reinforce the org’s brand identity and strengthen brand recognition and trust among your […]
Read Full Answer
I’m not aware of any in-market tests specifically comparing recurring vs. gift frequency language. I suspect the answer might not be the same with all gift frequencies, nor with all people. It sounds like a great opportunity for you to test and find out what works for your audience. Based on the literature, here’s a couple […]
Read Full Answer
Based on what we know from existing data, those renewal notices can actually be pretty effective in getting people to donate. They tap into our psychology – creating a sense of urgency, reminding us of past support, and using personalization to make the message hit home. They’re playing on our natural tendencies to feel obligated […]
Read Full Answer
Interesting question. I had a quick look at the testing done on this topic. On the positive side, in all cases, over half of donors decide to cover the fee. In some cases, it goes as high as 65%. Not a negligible percentage at all. Here’s another test from iRaiser showing consistent results (see point […]
Read Full Answer
There’s just one thing to consider when designing a supporter journey: the supporter. More specifically, you need to take into account: Who the supporter is i.e. their identity, which is the reason they support this cause, and their personality, which describes the way they “see” and process the world. These will determine the kind of […]
Read Full Answer
I’m not an expert in this but a quick search surfaced this article on the effect of tax reforms on 2019’s charitable giving. The researchers didn’t find a reduction. Actually, they observed an “increase in charitable contributions in 2019, even with the lower tax rates and the dramatically smaller number of taxpayers who itemize their […]
Read Full Answer