Award-Winning Blog


The Theory of Giving : A Fundraiser’s North Star

Since last Wednesday’s post announcing the 2020 Pilot Study to determine how drivers of giving – Identity, Personality, Quality of Motivation, Commitment and Satisfaction –impact giving and how you put this information to practical use Agitator readers have expressed significant interest and participation. To briefly recap, you’ll recall that this DonorVoice research project—global in scope—aims […]

Learn More

Celebrating Juneteenth

Today, June 19th, is Juneteenth, a holiday commemorating the end of slavery in the United States. It’s an official holiday in 47 states and should be a national holiday all across America. African-Americans have celebrated it since June 19th,  1865,  when more than 250,000 enslaved people in Texas learned from a Union army general that […]

Learn More

Pandemic Accelerant

The most frequent topic at Agitator editorial meetings in recent weeks has centered on the question “What does this pandemic mean for the future of fundraising?” More specifically, what should we be doing to help organizations prepare for what all of us here believe will be a long, slow, multi-year recovery that could have us […]

Learn More

The Richest Americans’ Poor Response to Covid-19

Sooner or later every fundraiser has heard—and many have put to use—the story of the “Widow’s mite” in terms of illustrating and suggesting a level of sacrificial and cheerful giving. Mark 12:42-44 and Luke 21:2-4 tell the story of the widow who gave all she had, two “mites”—the tiny copper coins circulated in Judaea during the time […]

Learn More

Second Chance to Tap Hidden Gold Mine

When the pandemic struck I’m sure lots of folks wished like hell they had a monthly giving program in place.  Sure would be nice to have a regular, predictable source of revenue in these trying times. The Agitator is a big believer in second chances. (Actually, given the quantity of posts we’ve done on monthly […]

Learn More

Remembering Jaap Zeekant

Jaap Zeekant, a pillar of Dutch and international fundraising died on May 28 at age 69. Beyond the flash and recognition of the conference speaker’s podium fundraising is a business where the audience doesn’t see or feel the hard work and dedication that goes on behind the scenes. For nearly 40 years Jaap, with his […]

Learn More