Award-Winning Blog


POSTAL INCREASE ALERT: Urgent Action Needed

If you work with or for an organization that relies on mail impress your boss or clients by giving them a heads up on a real threat to their organization’s future. Better yet: take a few minutes and draft a letter they can send immediately to the Postal Rate Commission. If you’re involved with a […]

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More Donors Vs. Better Donors: Intangibles

For our viewers joining the program already in progress, for the past two posts (here and here), Betty (arguing in favor of better donors over more donors) and Mo (arguing in favor of more donors over better donors) have been debating. Today, the final round of the debate: intangibles. Mo: The implications of focusing on […]

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Farewell to Nick

Today we say farewell to Nick who’s leaving DonorVoice to become the Chief Brand Officer at Moore DM Group. It’s always tough to lose a first-rate writing and brainstorming buddy from the Agitator foxhole.  And believe me, Nick’s tossed his share of grenades that questioned conventional wisdom and complacency from his perch here. So, on […]

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More Donors Vs. Better Donors: Long-term and External Benefits

To review, in our  Monday post Betty (arguing in favor of better donors over more donors) won a slight victory over Mo (arguing in favor of more donors over better donors) in talking about costs of fundraising. Today, they will debate again: this time on the topic of external benefits of donors. Mo: The case here […]

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More Donors Vs. Better Donors: Cost of Fundraising

In our Science of Ask Strings white paper, we talk about the importance of knowing whether you want more donors or higher-value donors.  After all, the decision about how much to ask for should be predicated on how much risk you are willing to undertake to get a higher average gift. But this is a […]

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Smile! It’ll Raise More Money (But Only If You Do It The Right Way)

It probably intuitively rings true that facial expressions provide visual cues about what a person is feeling.  In fact, a lot of work has been done to codify this across cultures. But what about facial expressions – the smile in this case – and what they signal about your motivation?  We innately try to discern […]

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