Award-Winning Blog


“Smug” Is A Four-Letter Word

We talk about falling retention rates when the reports from the Blackbaud Institute Index or the Fundraising Effectiveness Project (FEP) is released each quarter. We don’t talk about how many poor fundraising practices contributed to that decline.  We talk about the declining overall number of donors, not how fundraising malpractice contributed to the failure to […]

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Testing Goes To Pot

Last year, the Journal of the American Medical Association for Internal Medicine published a blockbuster finding – April 20th has a 12% elevated fatal crash risk, which is statistically significant.  This doesn’t sound like a blockbuster finding until you factor in that April 20 is also a very unofficial holiday for using marijuana.  The authors […]

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Head-in-the-Sand Is Not a Donor-Centric Strategy

A year ago I wrote: “ I don’t know exactly when it will happen.  In the not-too-distant future your organization will receive a letter from a donor that goes something like this: Dear ABC Organization, I’m growing increasingly concerned over the widespread use and abuse of my private and personal information by organizations like Facebook, Google […]

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Shelter from the Privacy Storm

On Monday, Roger talked about the looming storm clouds of California Consumer Protection Act (CCPA.)  This new act likely to portend a cluster… munition…  for a few reasons: Even before the CCPA takes effect on January 1, 2020, there’s already a push to hold a new California referendum calling for even greater regulation. This on […]

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U.S. Privacy Alert

I realize it’s rich in irony to be posting an alert on privacy to readers in an industry that routinely rents and exchanges its donors’ names and addresses to other nonprofits with little or no notice or permission whatsoever in order to create what many donors consider a nuisance. But the time has come for […]

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The Hidden Benefits of Showing Impact

The perception that your donation is going to make a difference i.e. your perceived impact is another key driver of giving. That’s why it’s going to be featured prominently in our Behavioral Science Symposium this coming Monday and Tuesday. Several talks will show you how you could use impact information and how you could increase your […]

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