Award Winning Blog - Agitator

Speed Round 2: 7 More Updates on 7 More Issues

So many things to update; so little time! So we went back to a concept we tried, and you tolerated, last month: the potpourri post. Sustainer growth: We’d talked about the 2019 M+R Benchmarks Study, which showed monthly giving rising as one-time giving was mostly flat. An astute commenter (all Agitator commenters are astute!) asked […]

Learn More May 22, 2019

All Brands Must Die

Well, Game of Thrones is done (no spoilers past season one!). And while we wait for its three spinoffs (Game of Thrones: Special Victims Unit, The Thrones Take Manhattan, and Joey), we can reflect on the show’s phrase valar morghulis: all men must die. In fact, part of the appeal of Game of Thrones early […]

Learn More May 20, 2019

Lessons We Can NOT Learn From Notre Dame

You know that feeling you get, as a fundraiser, when someone who isn’t a fundraiser starts talking about fundraising? We’ve all endured the lecture on how our totally unqualified friend/stranger would do our job. Annoying right? Well, as a behavioural scientist, that’s how I feel whenever I hear someone, who isn’t a behavioural scientist, talk […]

Learn More May 17, 2019

Four Key Donor Centric Topics. Four Free Webinars.

I want to alert you to four upcoming Webinars presented by DonorVoice that amplify key donorcentric topics we’ve covered frequently in The Agitator. Not only are they free, but far more importantly you’ll see how concepts like supporter journeys, donor experience, behavioral science principles, donor commitment, and feedback are applied in practice. The series kicks off […]

Learn More May 15, 2019

Learn From the Robots Coming to Take Your Job

Self-driving cars. Warehouse robots. Skynet missile defense. It seems like more and more jobs of the future will be automated. You may think you are safe as a nonprofit marketer. But behold: the first ever AI-written appeal letter (thanks to Mark Phillips for posting): A world first. A computer generated appeal letter. pic.twitter.com/40bkjMqof6 — Mark […]

Learn More May 13, 2019

What Does a Great Supporter Journey and Experience Look Like in 2019?

To tie up this series on supporter experience, I wanted to pull together some of the themes from the last six posts and share my recipe for delivering supporter journeys that work. PLUS…for Early Birds in North America and Mid-Day folks in the UK and EU I also want to invite you to join our […]

Learn More May 10, 2019