Award Winning Blog - Agitator

Being Unforgettable

I’m teasing out the first month of the year for all it’s worth in terms of recommendations for my 2015 ‘To do’ list. Frankly, I’m doing a lot of stealing from the advice I see others giving, massaged against what I deem most important to fundraising success. Here’s an example: Recommendation #4 on my 2015 […]

Learn More January 16, 2015

Tale Of Two Donations

Decades ago (I won’t admit exactly how far back that was!) I made my first donation. I was a grad student studying political theory at the time (arguably, an intellectual) and I received a direct mail appeal focused on how the seniority system in the US Congress was causing all sorts of bad policy … […]

Learn More January 15, 2015

My 2015 ‘To do’ List — Recommendation #3

I was browsing through my email, as one is wont to do, and noticed a praising mention of an unfamiliar nonprofit called Possible Health. And, as donors are wont to do, I went to their website to check them out. [You’ll recall that #2 on my recommended 2015 ‘To do’ list yesterday was getting your […]

Learn More January 14, 2015

Where Will Your New Donors Come From?

Over the coming year, you can expect to hear plenty from Roger and me about care and retention of your current donors. As Roger’s book, Retention Fundraising, makes abundantly clear, why waste time and resources pouring fresh water into a leaky bucket? Plugging the leaks is the first priority. That said, at this time of […]

Learn More January 13, 2015

Top Of Roger’s 2015 ‘To Do’ List

On Friday Tom announced that high on his recommended 2015 ‘To Do’ List for fundraisers is getting up to speed with online video storytelling. I’m putting the somewhat less glitzy but fundamentally essential task of continuing education, reading and learning on top of mine. Frankly, anyone with the goal of becoming an expert fundraiser or […]

Learn More January 11, 2015