Award Winning Blog - Agitator

Making Effective Use of Social Media Tools

Yesterday, Tom posted on the broad sociological insights emerging around online social media. Today, here’s a glimpse of these tools at work right now. With Hurricanes Gustav and Hanna now behind us and with Hurricane Ike on the way, the websites of groups like the American Red Cross, Habitat for Humanity, Catholic Relief Services, and […]

Learn More September 9, 2008

Brave New World Of Digital Intimacy

You must read this article from yesterday’s NYTimes Magazine, entitled “Brave New World of Digital Intimacy.”It won’t help you raise a dollar or a Euro today; nor will it solve your biggest communications challenge this week.But if you’re going to be in the biz of mobilizing people to open their minds, hearts or pocketbooks a […]

Learn More September 8, 2008

NEW: Agitator Weekend

Welcome to the debut edition of Agitator Weekend. We’ve created it partly for those who can’t get enough, and partly for those delinquent souls whose other weekday priorities somehow trumped their sessions with The Agitator. -Roger and Tom The Agitator’s Week in Review. As Americans and Canadians celebrated Labor Day, Hurricane Gustav hurtled toward an […]

Learn More September 6, 2008

The Real Costs Of Online Fundraising

Here is a terrific "must read" article on the true costs of online fundraising, courtesy of Fundraising Success. Apart from its thoughtful content, what I like about this article is that it’s written by a development director, not an online whiz kid, so it offers valuable perspective. I question how many development directors could be […]

Learn More September 5, 2008

Why Does Obama’s Online Stuff Work So Well?

We’ve all heard the astounding stats about the Obama online fundraising machine … two million donors, giving regularly. A fundraiser’s dream. But what is there about the Obama campaign’s online approach that makes it so effective? Most would say that good marketing is of course abetted in the first instance by a good product. But […]

Learn More September 4, 2008

Fundraiser Refuses To Change Underwear

Following the example of tennis sensation Rafael Nadal, a leading nonprofit fundraiser is refusing to change his garb while he’s on a fundraising roll. Fred Krupp, CEO of the Environmental Defense Fund (EDF) and a prodigious fundraiser, recently secured a gift of $15 billion over three years from obscure Cedar Rapids Iowa philanthropist Mordicah Crump, […]

Learn More September 3, 2008