How to Know If Your TM or F2F Sustainer Acquisition Meets Donor Needs
Over forty years of research and theory show people have three basic, psychological needs. Satisfying these needs makes donors more likely to stick around. The three are: Competence – feelings of effectiveness. For donors, it could mean feeling like they’re making a positive difference. It could also mean learning something new, for example, information about […]
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December 11, 2020