Search Results for: feedback
How to Stop Worrying and Love Feedback-Driven Design
Good news – Hawaii did not have missiles launched against it. (For those who missed the story, there was an emergency alert that went out to Hawaiians warning of an imminent missile attack that stood for 37 minutes on the island.) Important questions need to be asked in the wake of this, including “will Hawaii […]
Does it hurt to ask (for feedback)?
You can hardly move today without being asked for your feedback. Over a year ago, I charted a week of feedback and found every transaction asked me for feedback except for a parking lot, a local Chinese restaurant, and an airline that stranded me in a city for a night without paying for my hotel […]
Customer Feedback, Corporate Style
In his post on the importance of donor feedback and experiences yesterday, Roger lamented: “Although the commercial world spends literally billions of $ seeking feedback on customer experiences — like the surveys you get after an airline flight, a hotel stay, or an online purchase — it continually amazes me that few organizations who consider […]
What I learned in my week of feedback
How often do you have a transaction with a for-profit company where you are not asked to give your feedback about the experience? And how often do you have a transaction with a non-profit where you are asked? I wanted to answer the first of these by recording every transaction I had for a week […]
Better Face-2-Face Through Feedback
Tom’s piece on Donor Loyalty should remind us all of how little information we really have when it comes to understanding the commitment and loyalty of individual donors. As a result most fundraisers rely on conjecture and so-called ‘best practices’. We look at brand surveys, surveys of general donor populations and organization-specific donors hoping to […]
Donor Data, Feedback And Service
The Agitator is delighted when more resources are put on the table with regard to donor retention. Here’s a white paper that Hilborn Charity recently pointed us to (thanks folks!). And it’s a small world, we were pleased to see that our DonorVoice colleague Kevin Schulman participated in the webinar that provided the grist for this […]
The Marble In Your Ashtray
Last Friday was drizzly, the kind where the rain isn’t sure of itself. I went for my pickup truck’s annual inspection. In the corner of that musty garage, mechanics’ hands as greasy as the floor, there was the usual bulletin board; an artifact with layers of oil change reminders and lost dog flyers. Among this […]
Innovate Within the Box
“We want creative and innovative ideas”. I’ve heard that before. What’s often not stated, “but make sure they are familiar to us and have a track record of success.” It’s like asking for a brand new recipe but insisting it tastes exactly like grandma’s cooking—innovation, with a side of the way its always been done. […]
In Living Color
This is part of an interview series we’re doing with Mike Duerksen and the fine folks at BuildGood, a Canadian fundraising agency with way above average thinking and creative ideas. Breaking through and creating connection is tough. It’s made unnecessarily harder if we force feed a one-size fits all diet to folks. The alternatives are […]
Q: Do you have any insight on whether integrating an individual giving appeal with other comms from the charity in both appearance and messaging can uplift results? Or does the actual appeal become ‘lost’ for lack of stand-out?
Integrating an individual giving appeal with other communications from a charity can have both positive and negative effects, and the outcome largely depends on how it’s executed. Advantages of Integration Brand Consistency: Maintaining a consistent appearance and messaging across all communications can reinforce the org’s brand identity and strengthen brand recognition and trust among your […]