Award-Winning Blog


Quick, Scan That Dude’s Head

The Oklahoma State college football team is slapping QR codes on the back of player helmets.  That could be an Onion article or meme fodder and yet it’s proof, life is stranger than fiction. The head coach is eccentric and eclectic and likely more than a bit frustrated by the new world order in college […]

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Hello? Is there anybody in there? Just nod if you can hear me…

Conversation abounds in fundraising whether in-person or over the phone and everybody notes we should be active listeners and strive to make our conversations, well, conversational. That feels thin.  Social science has a better answer with implications for humans talking to humans but of equal import for AI bots that are rapidly evolving in ways […]

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700 X Match to Aid Widow of The Unknown Soldier

Monday’s opening of the Democratic National Convention in Chicago will do more than boost cable news channel ratings.  It’ll open the floodgates even more to the incessant flood of digital appeals filling your donors’ inboxes and likely yours as well. Bobbing up with increasing frequency in that digital flood will be the sewage of the […]

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Is the Ask for a What or Who?

There are two mental giving decisions, will I give? (yes/no) and conditional on a yes, how much? Nobody makes the first decision because they’ve got an affinity for blankets over solar lamps.   We give to reinforce who we are and it’s easier to see me in another person or story then an inanimate object. But […]

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Do You Fundraise At or With?

Does your fundraising ask who should I send this appeal to or what appeal should I send to this person? Fundraising at vs. fundraising with.  It’s the difference between involving and connecting versus hoping that people give you the mental time to see themselves in your appeal.  Most won’t. We also call it bookend fundraising, […]

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Hand Size and Fundraising Success

A belief, once firmly held, is hard to change, even when the evidence and data overwhelmingly refute that belief. Take male hand size.  We all know it correlates with…lower fumble rate among NFL Quarterbacks (what were you thinking?) Every year the NFL evaluates college players and their pro worthiness with something called the “combine”.  One […]

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