Award Winning Blog - Agitator

Empathy: the emotion your agency didn’t know to use

Imagine you are a Syrian refugee fleeing your war-torn country. Where would you flee, or would you stay? What would you take with you, limited to what you can carry? What do you feel would be the biggest challenge for you? Could this language trigger empathy and foster inclusion and prosocial behavior? Could this be […]

Learn More June 5, 2019

Become a Cyborg: Increase Your Fundraising Productivity

There’s a vision of AI (Artificial Intelligence) I (jokingly) referenced a few weeks ago: that it is coming to take our jobs and, in extreme Skynet scenarios, our lives. But a more realistic, and optimistic, scenario for the long-term is that we will all be enhanced by technology. Computers are very good at repetitive tasks […]

Learn More June 3, 2019

The $110 Billion Treasure Trove For Nonprofits

Take a football field. Cover it to a depth of nine inches (actually, about 9.14 inches, if my math is correct) with $100 bills. That’s $110 billion. That’s how much money is held in donor-advised funds (DAFs) in the United States right now. These funds are earmarked to go to a charity like yours. And the […]

Learn More May 30, 2019

The Power of Auto-Renewal: Why Are You Waiting?

I grew up among the Pennsylvania Dutch who constantly reminded me, “We grow too old soon and too late smart.” They might as well have had fundraisers in mind because it takes us lots and lots of time to adopt the proven best practices of others. Too much time. Too much lost donor loyalty and […]

Learn More May 28, 2019

Remember

“Most of all, I learned that for all his faults, man is worthy of this world. For every reckless belligerent who seeks war, there are thoughtful and wise men and women who strive for peace. For all the unbridled hatred that abounds there is an even greater amount of unconditional love. Man’s passion far exceeds […]

Learn More May 27, 2019

Happy Birthday GDPR Or.. ‘How You Can Significantly Improve Consent’

This time last year was ‘doomsday’; GDPR came into effect. So, one year on, how are your consent rates? Not great right? It’s not surprising. The panic and confusion, coupled with a lack of resource and God-awful information meant no one got it right. A shed load of consent was lost. But, with nothing to […]

Learn More May 24, 2019