Award Winning Blog - Agitator

Lessons We Can NOT Learn From Notre Dame

You know that feeling you get, as a fundraiser, when someone who isn’t a fundraiser starts talking about fundraising? We’ve all endured the lecture on how our totally unqualified friend/stranger would do our job. Annoying right? Well, as a behavioural scientist, that’s how I feel whenever I hear someone, who isn’t a behavioural scientist, talk […]

Learn More May 17, 2019

Four Key Donor Centric Topics. Four Free Webinars.

I want to alert you to four upcoming Webinars presented by DonorVoice that amplify key donorcentric topics we’ve covered frequently in The Agitator. Not only are they free, but far more importantly you’ll see how concepts like supporter journeys, donor experience, behavioral science principles, donor commitment, and feedback are applied in practice. The series kicks off […]

Learn More May 15, 2019

Learn From the Robots Coming to Take Your Job

Self-driving cars. Warehouse robots. Skynet missile defense. It seems like more and more jobs of the future will be automated. You may think you are safe as a nonprofit marketer. But behold: the first ever AI-written appeal letter (thanks to Mark Phillips for posting): A world first. A computer generated appeal letter. pic.twitter.com/40bkjMqof6 — Mark […]

Learn More May 13, 2019

What Does a Great Supporter Journey and Experience Look Like in 2019?

To tie up this series on supporter experience, I wanted to pull together some of the themes from the last six posts and share my recipe for delivering supporter journeys that work. PLUS…for Early Birds in North America and Mid-Day folks in the UK and EU I also want to invite you to join our […]

Learn More May 10, 2019

Treat Consumers’ Data With Respect & Deliver Value in Exchange

I sometimes think my phone is listening to me. I mentioned to my wife we need some new luggage for an upcoming trip and lo and behold, what pops up in my Facebook stream? A string of adverts for all wonderful types of luggage – most of which are sadly out my price range… It […]

Learn More May 8, 2019

Turbocharge Your Direct Mail and Digital

In anticipation of the 50thanniversary of the founding of Common Cause, the first of the modern, nonpartisan citizens’ advocacy organizations, I’m going through my files and pulling out the direct mail packages and ads we used to launch the organization. With a war raging in Vietnam, Richard Nixon in the White House, a hopelessly paralyzed […]

Learn More May 6, 2019