Award Winning Blog - Agitator

Podcasting: Unicorn or Real Opportunity?

A new TV series, Alex, Inc. debuted this week. It’s about the founding of the real-life podcast Startup which covers the founding and early days of Gimlet Media. Gimlet produces podcasts that are downloaded 12 million times a month. Now that the subject of ”podcasting” has hit the cultural mainstream of television, it’s long overdue […]

Learn More March 30, 2018

Ask them. Ask them every time.

I for one am shocked – shocked! – in the revelations that Facebook has treated our data with all the care of a four-year-old with a new Hot Wheel. (Let’s see what happens when we run a user’s personal information OFF A RAMP AND DOWN THE STAIRS!) After all, packaging these data for ads is […]

Learn More March 29, 2018

Are Your New Donors Hiding in Plain Sight?

We’ve talked about ways to bring people in from the outside like advocacy programs and content marketing efforts. But while both are good ways to get people on your file, they may not always convert to donors. So what if it turns out that, like the Scarecrow’s brains and the True Meaning of Christmas*, the […]

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YourMediaCompany.org

There are many real issues and perceived issues concerning the state of media. This is not that thought piece. This is the one proclaiming that this is the perfect time for your organization to become its own media organization; for several reasons. The costs of operating a media organization have never been lower. You could […]

Learn More March 28, 2018

Paying to Acquire Advocates

Last month, we talked about the advocate donor identity: how to tell if you have one, the science behind online activism, and how to get and convert advocates. Let’s assume you’ve gone through those, determined you have an advocate identity, and found it to be valuable (not all advocates are and advocacy is not a […]

Learn More March 27, 2018

WANTED: Fundraisers With Merger, Acquisition and Investment Banking Experience

New thinking and new approaches are fundamental necessities for survival and growth. Not because all “old” ways are bad. Not all are. And surely not because the next, shiny new thing is likely to be better. It’s not. In a sector desperate for growth new solutions and approaches to financing must be explored. Incremental change […]

Learn More March 26, 2018