Award Winning Blog - Agitator

Letters from Santa Claus

Thank you for your kind letter letting me know what you want this Christmas. While I am happy to give, I only give at the holidays and thus am not interested in joining your monthly giving program. Additionally, since I give once a year, you need not mail me 20 times throughout the year. One […]

Learn More December 28, 2017

Digging Into the Matching Gift Weeds

Our fellow traveler Nick Ellinger has probably done more digging into matching gift research than anyone on our team. I thought it would be particularly helpful to share with you one of his earlier posts on structuring a Matching Gift Campaign. I’m hoping this piece from Nick demonstrates that there’s a lot more to constructing […]

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Matching Gift Facts and Insights

There’s a growing body of empirical evidence on what makes for effective matching gift programs and what doesn’t. The following post –and the two that will follow this one–contain lots of research AND lots of valuable insight and good questions from Agitator readers. So, if you’re interested in “mastering” this subject you’ll need to spend some […]

Learn More December 27, 2017

We Know Where You Live

“You have only 6 days left to help meet our 16 for 1 matching gift challenge. If we don’t hear from you by midnight Sunday we’re coming after you. AND…we know where you live.” Now that the Christmas carols are fading and the wrapping paper has found it’s way to the trash bag, we can […]

Learn More December 26, 2017

Fall On Your Knees … Hear the Angels’ Voices

Hopefully we’re catching you just before your office Christmas party. And in case you haven’t yet found a little ‘Secret Santa’ treat for your boss, here’s an idea … one that will save you heaps of grief in the coming year. We’re in the giving spirit too. Once again, for our eleventh Christmas, we wish […]

Learn More December 22, 2017

Miracle on 34th Street – The Alternate Ending

DEFENSE ATTORNEY: Thousands of letters, all addressed to Santa Claus! JUDGE: What do you have to say about all of this, Mr. Kringle? KRINGLE: Your Honor, it started with one letter many years ago. It was to the guy who owned the place before I did, but it was a good cause, so I […]

Learn More December 21, 2017