Award Winning Blog - Agitator

Defend YOUR Internet Freedom. Act Today!

We have very little time to stop Donald Trump and the Republicans in their attempt to restrict American freedom and destroy the Internet as we know it. At stake is nothing less than control of a crucial public resource – the Internet. The administration’s goal is to hand over control to corporations that will then be able […]

Learn More November 28, 2017

Time To Go To Jail?

It’s been years since I was tear-gassed, arrested and tossed in jail for something worth fighting for. And the same holds for the leaders of most causes I support. Is that a sign that most nonprofits have become too much a part of the establishment, too much a part of the problem? In short, is it […]

Learn More November 27, 2017

The taxman cometh

“[A tax loophole is] something that benefits the other guy. It if benefits you, it is tax reform.” – Sen. Russell Long (warning: this begins with a discussion of the current tax bill and its implications for charitable giving. If that sounds boring, or you know it already, you can skip down to what nonprofits […]

Learn More November 21, 2017

Saving your donor file with science-based design

Earlier this month, Cancer Research UK (CRUK) reported on its efforts to convert to an opt-in only organization: 80% have not actively opted in to receiving mail 55% have not actively opted in to receiving email At least 91% have not actively opted in to receiving a phone call. Wow. We knew retention is low, […]

Learn More November 16, 2017

Beware costly mistakes in segmentation

DonorVoice’s Charlie Hulme did an excellent piece with SOFII about five mistakes you can make in segmentation. Well worth a read!

Learn More November 14, 2017

Facing the Faceboopocalypse

The Facebook app will now have an explore feed and a news feed. News will be limited largely to actual friends and paid advertisements. The explore feed will the Facebook ghetto, where your Giving Tuesday post will go to languish unless you pay them to promote it. You may recognize this business model from this […]

Learn More November 9, 2017