Award-Winning Blog


Bolding the fine print

It is a “best practice” to put certain things in fine print.  Car dealerships run through their loan information at a speed that would make the Micro Machine man quail.  Telemarketers run through the part where they are paid solicitors as briefly as the law will allow.  And Apple’s 20,000-word opus iTunes Terms and Conditions […]

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Partisan Purse Strings

Since the November presidential election, many Agitator readers, Tom and I have pondered the possible effects of President Trump’s victory on fundraising and activism. Here and here among several posts. Now we have some data from a CNBC Survey showing that U.S. consumerism has become so politically charged that Americans are showing their partisanship through […]

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Classy Online Donation Pages

More precisely, here are some excellent tips to make your online Donate pages more effective, from online fundraising firm, Classy. For many nonprofits, their website is the metaphorical vacuum cleaner, intended to suck in and capture the interest of each and every browsing visitor, tantalising some to commit to donating or to some other ‘connecting’ […]

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A Great Old-Fashioned Major Gift Tool

I love the digital age and all it offers fundraisers today — and what it will increasingly offer in the future. I’m also aware that too many folks avoid undertaking basic fundraising tasks in hopes that some ‘magic app’ will appear that can deliver instant results inexpensively with the click of a mouse. Not gonna […]

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Roger Craver Live

Well, almost. A Roger ‘re-run’ was featured last Friday on Tony Martignetti’s Nonprofit Radio, emanating from New York City. You’ll never guess what the focus of his interview was … donor retention. Especially for you new Agitator readers, here’s a rare chance to hear Roger address The Agitator’s favorite topic ‘in person’. How to build […]

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Just A Trump Bump?

I was browsing the latest update on online fundraising trends from Network for Good (via dashboard courtesy of the Chronicle of Philanthropy), which indicates a 21% increase in amount donated online in March 2017 over Mar 2016. Online gifts were up 23.9% and the number of donors was up 22.4%. Not surprisingly, December was the […]

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