Award Winning Blog - Agitator

The Best $5 You’ll Ever Spend. Guaranteed.

“I’m disgusted and frustrated. You should be, too.” With those words, Michael Rosen launched his post What are the Obstacles to Improving Donor-Retention Rates? “Once again, the already horrible existing-donor and new-donor retention rates in the USA have further declined, according to the 2016 Donor Retention Report issued recently as part of the Association of Fundraising Professionals and Urban […]

Learn More February 15, 2017

10 Most Innovative Nonprofits

In its March issue, Fast Company names the 50 “World’s Most Innovative Companies”. The list was topped by Amazon, Google and Uber … not many surprises in their Top 10, although I humbly confess — Luddite that I am — that I did not recognise #8 Twilio, and once past the Top 10, my recognition […]

Learn More February 14, 2017

When All Else Fails: Merge

The general inability of large organizations to face change and flexibly deal with it hit home with this recent headline in Toronto’s Globe and Mail: Donation drop forces merger of Canada’s largest cancer charities, The merger of the Canadian Cancer Society (CCS) and the Canadian Breast Cancer Foundation (CBCF) was triggered by revenue decline of 16% […]

Learn More February 13, 2017

The Rage-Donation

Ashley Fetters has written an interesting pice in GQ magazine titled, The Rise of the ‘Rage-Donation’. A fun read. What she’s talking about is the flood of post-election donations to nonprofits in the US. Here’s the opening … “Someone I know told me recently that he’s picked up a new habit since the election of Donald […]

Learn More February 10, 2017

Persona non grata

There’s an interesting piece at CMO.com called “Don’t Take It Personally, But Innovators Are Done With Personas.” In essence, leading for-profit CMOs are saying the same thing: giving a set of demographic and weak psychographic viewpoints a name and endeavoring toward it doesn’t work: “Traditional personas tell you very little because they are based on […]

Learn More February 9, 2017

Fake News. Fake Fundraising.

Sooner or later the fake news scams, hoaxes and parodies that marked this past campaign season on social media had to spill over into online fundraising. To refresh your short-term memory, you’ll recall the press chastising conservative Facebook users for sharing stories that had nothing to do with reality. Hundreds of thousands of people shared […]

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