Award Winning Blog - Agitator

“All You Need Is Love”

“All you need is love, da…da…da-da…da. All you need is love, da da da-da da. All you need is love, love. Love is all you need.” The Beatles say so (and raised more money than most of us). Agents of Good says so. And Jeff Brooks says so. So it must be so. So let the donor […]

Learn More January 19, 2017

Is Social Media Working For Fundraisers?

I know, I know … what an impossibly broad question. What I’m really fishing for is some great fundraising success stories … examples of where use of social media has yielded real, measurable dollars. I’m moved to ask because of the question posed yesterday by Cindy Courtier’s Comment to my post on retention. She asked […]

Learn More January 18, 2017

Get Ready For More Retention!

As much as you might hope for relief from the subject, count on The Agitator to talk more retention, retention, and more retention in 2017! And within retention, a critical sub-theme … donor (customer) service and experience. Why? Consider this article … Is Customer Experience the Great Competitive Differentiator of Loyalty Marketers? The article begins: […]

Learn More January 17, 2017

On Dr. King’s Birthday…

Today in the U.S. and many places around the globe we celebrate the birthday of Martin Luther King, Jr. This year’s celebration is marked by a cloud of anger, fear and uncertainty hanging over the coming Presidency of Donald J. Trump, who will be inaugurated in four days. “Our lives begin to end the day […]

Learn More January 16, 2017

The Forgotten Skill Of Basic Respect

Yesterday Tom asked, What Fundraising Skills are You Lacking?, and commenced to offer up his preference for metrics-oriented skills as the ‘most important’ while conceding equal importance to qualitative skills like ‘getting serious about planned giving’, ‘better story telling’, and ‘building a retention culture’. The evening before Tom’s post appeared I received a surprising email and […]

Learn More January 13, 2017

How can Oxfam’s new approach to donor control work for you?

On Monday, Oxfam took a new step in Europe with the first ever (that I know of) app allowing donors to control their donations. You can read the full story here. Even if the medium turns out not to be the right one (who knows if we are going to want to make space on […]

Learn More January 12, 2017