Award-Winning Blog


The Year For Acquisition

I’m writing this post with great trepidation. Because I want to float the idea that 2017 should be a year for unprecedented donor acquisition. But as Agitator readers well know, deep down Roger and I continue to believe that too many fundraisers and organizations inexplicably, indefensibly neglect donor retention. Consequently, it almost pains me to write a […]

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Say you want a resolution…

Whither the New Year’s resolution? You know, the things you set at the beginning of the year like: I will run five miles a day I will not eat (many) donuts in the break room I will stop starting blog posts with “Whither” to avoid sounding like I write while wearing a powdered wig and […]

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What A 5 Year-Old Can Teach You About Donor Retention

Irish fundraiser Simon Scriver produces a near-constant flow of bits and pieces on his Twitter feed (@ToastFundraiser). Some relate to fundraising, some to charity doings and some simply to the hilarity of the human condition. I was particularly struck by his recent Tweet below announcing that his five year-old understands and is acting upon a […]

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Your Key Metrics In Minutes For A Stellar 2017

It’s fashionable these days for many nonprofit fundraisers and their consultants to claim they’re ‘data-driven’. Problem is, most folks focus on the ‘data’ part of the slogan; few understand the requirements of the second word — ‘driven’. I’m making this observation again at the start of the year because if you haven’t already done so, now is […]

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What’s Your Attitude For 2017?

Of course Roger and I wish you all the best for 2017. Have a great year! But the festivities are over (unless you live in New Zealand, where we tend to chill out for the entire month of January). Time to get down to business. And I wonder what attitude you are bringing to your […]

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Best of 2016: Would You Approve This Campaign?

We’ve been sifting through our posts for a few ‘must-reads’ from 2016. Here’s one that is mostly in praise of someone’s else’s excellent work. Being the Agitators that we are, we’ll have plenty of advice and opinion on offer in 2017. But for now, to close out 2016, we simply urge you in the year ahead: […]

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