Award Winning Blog - Agitator

Fundraising That Makes A Dog Sick

I’m somewhat amused by the debate over volume. How many appeals make you ‘donor-centric’, how many not. My frequency schedule is better and bigger than your frequency schedule. Plus, I use more ‘you’ pronouns. I think ‘you’ pronouns and all that ‘donor love’ stuff is great, but it’s beside the point. I do want to point […]

Learn More May 27, 2016

Need: Milk And Eggs

I just read a fascinating article from Nielsen about impulse shopping. As it happens, fresh produce, coffee, milk and eggs are the needs (i.e., products) most likely to drive consumers to a store. Indeed, consumers buy fresh produce and milk in 40% of all trips to the store. In the non-food space, prescription medications and pet […]

Learn More May 26, 2016

When Women Win

I unwrapped the package from Simone Joyoux and out fell a card bearing this moving quotation from Constance Baker Motley, the first black woman in the U.S. to become a federal judge: “Something which we think is impossible now is not impossible in another decade.” Inside the package was a remarkable gift of a book […]

Learn More May 25, 2016

Words Or Video … Content Still King

Seth Godin blogged recently that while the web was built on words, today’s internet is built on video … “Much more difficult to create well, far more impact when it works.” He argues that professionalism still matters, even if anyone with a smartphone can make a video. But here’s his clincher point: “Great video doesn’t […]

Learn More May 24, 2016

Urgent Warning: Immediate Action Required

We’re rushing this to you over the weekend so you’re prepared and ready to act first thing Monday morning. For the sake of your organization, your clients, and your colleagues on Twitter, LinkedIn Facebook or reading your blog, we urge you to move quickly and forward this Alert to them immediately so they can also take action. ACTION ITEM: A […]

Learn More May 21, 2016

The #Donorlove Glee Club

It’s clear from the wealth of thoughtful comments this week that Agitator readers are a donor-centric, donor-loverish, donor-centered, supporter-led tribe. And contrary to the headline in Tom’s rant, Stop Bashing ‘Donor-Centricity, I’m a charter member of the #donorlove Glee Club. While I have no desire in Dan Kirsch’s words to see the The Agitator morphed into […]

Learn More May 20, 2016