Award Winning Blog - Agitator

And The Ingrates Keep Expecting More!

Here’s some new bad news for fundraisers about customer service. Why is this bad news? Because these damn ungrateful consumers/customers/donors just seem to keep raising the bar … all the time expecting more and better customer service. And punishing the organisations that fail to deliver to these heightened expectations. The infographic below from JitBit delivers […]

Learn More June 3, 2016

Victory Is Ours!

The California “Warning Label” bill is dead. Killed in its crib by a fusillade of Agitator reader opposition and the outcry of nonprofits within California and all around the globe. Thanks to hundreds of tweets, blog posts, emails and phone calls from Agitators who rallied to the call, Urgent Warning: Immediate Action Required, this threat has […]

Learn More June 2, 2016

Could It Be ‘The Product’?

So much fundraising advice I see — including the advice offered by The Agitator — addresses the ‘how’ question. How to improve retention? How to calculate and use lifetime value? How to use online video? How to master the mobile channel? How to get donor feedback? How to make fewer appeals, yet raise more money? How […]

Learn More June 1, 2016

What Are You?

Are you really a Fundraiser? Or, are you just a Fundraising Monitor? “Why monitor a problem if you don’t fix it?” Here at The Agitator we sure do a lot of monitoring. Tom and I think we should also be doing more along the lines of encouraging, debating and reporting on ‘fixing’. It’s clear from […]

Learn More May 31, 2016

Why Monitor If You Don’t Fix?

In tomorrow’s post, Roger will talk about finding fundraising solutions … solutions with an empirical basis, not folklore. He poses the question: “Why monitor a problem if you don’t fix it?” But the heavy lifting can wait a day … today is Memorial Day, a holiday for our U.S. readers. However, here’s a light-hearted preview … U.S. […]

Learn More May 30, 2016

Fundraising That Makes A Dog Sick

I’m somewhat amused by the debate over volume. How many appeals make you ‘donor-centric’, how many not. My frequency schedule is better and bigger than your frequency schedule. Plus, I use more ‘you’ pronouns. I think ‘you’ pronouns and all that ‘donor love’ stuff is great, but it’s beside the point. I do want to point […]

Learn More May 27, 2016