Award Winning Blog - Agitator

You’re a ‘Donor Loser’ … Explain Why To Your Boss!

In this excellent post, Angie Moore reminds us of the frightening statistics from the latest 2015 Fundraising Effectiveness Survey Report. Angie calls these findings “scary”. Roger warned us about these numbers as well when they first came out … he called the findings “depressing” … “read them and weep” he said. Here are the basic […]

Learn More February 4, 2016

How’s YOUR Performance?

“Charitable giving has recovered from the recession, but year-over-year growth rates are showing signs of slowing.” That’s the conclusion of Blackbaud’s just released Charitable Giving Report: How Nonprofit Fundraising Performed in 2015. You’ll want to download your free copy. The 2015 Report, edited by Steve MacLaughlin, Director of Analytics at Blackbaud covers $18.2 billion in giving […]

Learn More February 3, 2016

Fundraisers Are Lucky Marketers

Permit me a moment of personal reflection today. Today my youngest daughter started her first ‘real’ job, as an ‘account executive’ at Saatchi & Saatchi. This after graduating with a commerce/marketing degree from Victoria University in Wellington, New Zealand. I spared no effort in the last couple of years to nudge her in the direction […]

Learn More February 2, 2016

Donor Acquisition Series #4 – A Bicycle Built For Growth

As I’ve indicated in the first three parts of this series, most nonprofits need to become a lot more savvy about ‘acquisition’. At the same time it’s essential to understand how ‘acquisition’ and ‘retention’ operate in tandem to determine an organization’s future. Like a bicycle, the more finely tuned the two wheels are, the better the […]

Learn More February 1, 2016

Online Giving — 7 Tips For Maximum Donations

Watch out Australia and New Zealand … Big news below about Roger! But first our post. More often than not, I agree with the practical advice proffered by MobileCause. And quite often their advice is presented via straightforward, ‘spare the fluff’ infographics. Indeed, I wish The Agitator could afford their infographics designer. Here’s their latest […]

Learn More January 29, 2016

Follow The Man In The Suit

I saw this headline — 9 Valuable Shortcuts to Influence Nonprofit Donors — on a recent Claire Axelrad article and set off to read it in a huff. “Claire, you know better than that,” I thought as I waited for the download. “You know donor relationships must be built over time, as trust and commitment […]

Learn More January 28, 2016