Award-Winning Blog


The Future Of Fundraising: Bright Or Bleak?

Fundraising is in for a bleak future. More bleak than at any time in the past 40+ years. And there’s little evidence fundraisers have the capacity to implement plainly needed changes. This happy piece of insight is delivered in a new, important and thought-provoking series by veteran U.K. fundraiser Ken Burnett. It began running this […]

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What Is A Nonprofit Website Visitor Worth?

61 cents. How do I know that? I’ve just read the superb M+R Benchmarks 2015 report, supported by the Nonprofit Technology Network (NTEN). M+R studied the online fundraising performance of 84 organisations across the spectrum — environment, poverty, animal welfare, health, culture, international — to give the rest of us a treasury of data and insight. […]

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Donor Data, Feedback And Service

The Agitator is delighted when more resources are put on the table with regard to donor retention. Here’s a white paper that Hilborn Charity recently pointed us to (thanks folks!). And it’s a small world, we were pleased to see that our DonorVoice colleague Kevin Schulman participated in the webinar that provided the grist for this […]

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Ask And Ye Shall Receive

I know that Roger’s was upsetting the apple cart last week with his Raise More, Ask Less series of posts. So it’s with some sheepishness that meanwhile I was asking Greenpeace to ask more! You’ll recall that I’ve been very enthusiastic about Greenpeace’s current campaign against Arctic oil drilling. Gave it an A+ for supporter […]

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Raise More, Ask Less — Part 4

If you aren’t going to lose your job or your sleep over flat performance or no growth, then you should simply continue with the simple and convenient status quo. However, please understand there are other nonprofits that are going beyond the conventional, making changes in mindsets and methods and boosting results and growth. And they […]

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Raise More, Ask Less — Part 3

At this point it’s abundantly clear that simple ‘ask more, make more’ is a broken or at least badly dented concept—especially for those organizations that engage in 15 or more appeals/asks with their donors each year. (For those still struggling to get their CEOs or Boards to buy in to a schedule of 3, 4 […]

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