Award Winning Blog - Agitator

Wanted: Young Fundraising Writers

We’re long overdue for an intergenerational and intercontinental post. After all, both of us are nearing our sell-by date … The Agitator is edited from New Zealand and the US … and both of us care a bunch about encouraging the next generation of fundraising agitators. To that end we’re delighted to join forces with […]

Learn More November 13, 2014

‘Millennial’ Rants

Here’s a rant from Matt Burghdoff — an Agitator reader, a fundraiser at Donordigital, and a Millennial. Now, I don’t know Matt personally from Adam (or Eve), but if he works at Donordigital he can’t be all bad. However, because he’s a ‘Millennial’, there are certain things I should confidently know about Matt, according to […]

Learn More November 12, 2014

Donor Churn: How To Stop It Before It Starts

Few organizations truly understand why donors leave, let alone know when the donor makes the decision to leave. As a result, millions are spent in the mistaken belief that donor churn (aka ‘attrition’) can be solved through navel-gazing ‘best practices’ labeled with all sorts of nonsensical terms like ‘stewardship’, ‘engagement or loyalty touchpoints’, ‘ask/no ask’. […]

Learn More November 11, 2014

Hats Off To A Generous Offer

Giving Tuesday is slated for December 2nd this year, and we’d like to give credit to a fundraising firm whose Giving Tuesday offer might just keep on giving to those who successfully respond. Accomplished Canadian fundraising firm Harvey McKinnon Associates is making a commendable offer of 150 hours of FREE help to deserving nonprofits. This […]

Learn More November 10, 2014

Need Inspiration: Go To SOFII

Every fundraiser worth their salt should be monitoring their competition — other nonprofits operating in the same (or related) mission space. It’s a pretty safe bet that your donors are at least occasionally reading their stuff. Maybe it’s more inspiring. More creatively presented. Better marketed from a tactical standpoint. Really, you should be aware. Watch […]

Learn More November 7, 2014

The Digital Consumer

I just re-discovered (if you saw my computer ‘desktop’ you’d understand) two excellent reports — one from Nielsen on The Digital Consumer, and the other from comScore called US Digital Future in Focus 2014. These are the most exhaustive examinations I’ve seen of the digital usage habits of today’s consumer, as measured in each case by […]

Learn More November 6, 2014