Award-Winning Blog


It Took Roger 40 Years!

Forty years for him … a few hours for you. It took Roger forty years, but he finally completed his first book last August, Retention Fundraising: The New Art and Science of Keeping Your Donors for Life. Have you read it yet? What better time than over this holiday season? Because you know you should […]

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Training Video: Face-To-Face Fundraising

For many fundraisers, I suspect this is the last day of work as many sneak out for a long Christmas holiday. Although, for the hard core, the busiest time for face-to-face fundraising might well occur over the next five days. I’m talking really hard core fundraising … intercepting hapless citizens — who are wandering down […]

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9 Levels Of Work Hell

OK, you’re almost there! Many of you will fly out the door tomorrow and not be seen again until 2015. Hopefully your year-end money will keep streaming in, in your absence, as though on auto-pilot. Happy landings! But if you’re planning even a few moments for reflection of what went wrong in 2014 — and […]

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What Kind Of Donors Do You Want?

Some of marketing guru Seth Godin’s blog posts are simply elegant in the way they make such important points. Here’s an example, written about attracting customers … a group that to Godin includes “donors, backers, voters, members, vendors”. He asks: What kind of customers do you want? And offers some possibilities: Price shoppers Loyal Demonstrative […]

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Mother Said …

Dorothy Craver died last night. She was 99 and ¾. She was my Mother. I will miss her lots. I owe her so much. Normally I don’t traffic in personal reminiscence in The Agitator, except to remind Tom of our shared past and our mutual obligations to the future of the nonprofit community. This is […]

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Make Your Donors Feel Appreciated

Editors’ Note: The following is an excerpt from Chapter 18 of Roger’s Retention Fundraising: the new art and science of keeping your donors for life. Available here in paper or e-book versions. What better time than the end of this year and the start of a new year to review — and improve — how […]

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