Award Winning Blog - Agitator

Predictive Signs of Future Giving

A fundamental belief held by most of us is that the more we know about prospects or donors the better we’re able to fashion a strategy for building relationships and hopefully winning or upgrading the size of their commitment. The wealth screening industry is built on that belief. What many folks may not understand as […]

Learn More September 4, 2015

Dinner Invitation

Back on 24 August I received my dinner invitation from ‘friend’ Hillary Clinton. Actually, of course, it was a pitch to offer up my contact info to go into a draw that might win me dinner with the candidate on the campaign trail … Friend — I’d like to get to know you, and I […]

Learn More September 3, 2015

Upward Fundraising Trend Continues

On Monday Tom summarized Pamela Barden’s Fundraising Wellness Check to help you glide more smoothly into the final third of 2015 and begin preparing for 2016. Today, in a nutshell, The Agitator gives The Atlas Of Giving’s forecast for the balance of 2015. Through July 2015 the first half U.S. charitable giving has been exceptionally (and unexpectedly) […]

Learn More September 2, 2015

Algebra For Fundraisers

Awhile back I read yet another exclamation about the rapid rate of online fundraising growth. Fundraising blogs are littered with such exclamations. For example, in this reference to 2014’s fundraising performance: “…online giving grew almost five times faster than overall giving, which grew at 2.1 percent, while online giving grew at 8.9 percent.” Now, don’t […]

Learn More September 1, 2015

Do Or Die Time

We’re now into that ‘do or die’ time of the fundraising year. Surely you’ve laid your plans for the big year-end push … exactly how many mail and email appeals will you squeeze into the next 122 days? How many of those will be in the last 10 days?! Pamela Barden’s recent post — Fundraising’s […]

Learn More August 31, 2015

Engaging Your Donor’s Reptilian Brain

I’m a pretty basic guy. So ‘reptilian’ pretty much sums up my brain activity. So I was thrilled to contemplate what I might learn when I saw this headline on Roger Dooley’s Neuromarketing blog: 7 Ways to Engage Your Customer’s Reptilian Brain. Gotta be some fundraising insights there. And I wasn’t disappointed. 1. Speak to the […]

Learn More August 28, 2015