Award Winning Blog - Agitator

How Important Are Your Donate Pages?

Last week we triggered a robust discussion of optimum website Donate pages. Lots of good suggestions, reported here, including specific examples various readers recommended. Just how valuable are those pages? Consider this finding from Penelope Burk’s recent donor survey, looking at nearly 12,000 donor/respondents in the US (more in Canada) … 83% of respondents said […]

Learn More June 25, 2012

We Prove Every Dollar

My e-mailbox today included these two messages. From the Chronicle of Philanthropy, I received this article, Donors Say They Would Give More If They Saw More Results, reporting on robust research conducted by fundraiser Penelope Burk. But I have to ask: has anyone ever conducted donor research that did not conclude: It’s the Results, Stupid! […]

Learn More June 22, 2012

Why Not Raise More Money?

The other day, this headline caught my attention: What’s Holding Your Nonprofit Back From Raising More Money? Not surprisingly, it turned out to be a consulting pitch from a firm called Social Velocity. Nothing wrong with that. What that firm would do to provide a broad assessment of revenue potential is: Interview stakeholders Review documents […]

Learn More June 21, 2012

Pew Looks At Asian Americans

We’ve been featuring Pew Research’s insights into America’s Hispanic population lately. But now they’re swinging their spotlight, just as ably, on the 18,205,898 Asian Americans in the US. First point to note is that Asians have overtaken Hispanics in terms of new immigrants to the US … For the most part, these immigrants are well-positioned […]

Learn More June 20, 2012

Sue’s Donate Page Challenge

Sue Woodward at International Fellowship of Christians and Jews sent The Agitator a challenge. She’s re-doing the organization’s website, and has been searching other orgs’ websites — fruitlessly — for what might be a model Donate page. Her challenge to us, which we’re passing along to Agitator readers: “Find a decent, well organized, user friendly […]

Learn More June 19, 2012

Loyalty 360

This Week in Loyalty is a loyalty newsletter that shows some promise. From an outfit called Loyalty 360 — “The loyalty marketer’s association” — it’s aimed at commercial marketers from what I’ve seen so far. Still, it offers links to case studies and loyalty marketing initiatives, as well as other blogs on the subject, we […]

Learn More June 18, 2012