Award-Winning Blog


Forecasting The Hispanic Market

Just a good pithy discussion here about the expanding Hispanic market, from Jose Villa of digital marketing agency Sensis. I’m intrigued by Villa’s prediction of a Hispanic baby boom: “With close to 20 million Hispanics at or entering child-bearing age over the next 10 years, the potential for a new baby boom is real. The […]

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New Fundraising ‘Crowdblog’

The term ‘crowdsourcing’, according to Wikipedia, was first coined by Jeff Howe in a June 2006 Wired magazine article. The author reasoned that because technological advances have allowed for cheap consumer electronics, the gap between professionals and amateurs has been diminished, thus enabling organizations to call on large groups of people to perform tasks, solve […]

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Astounding Donor Loyalty

In response to our Lazy or Careless Fundraising? article last week, Gail Meltzer of CoreStrategies for Nonprofits sent us an article she wrote describing her own experience as a lifelong under-cultivated donor. Her article, Acknowledging Cumulative Giving, was published last November/December in Advancing Philanthropy, the pub of the Association of Fundraising Professionals (available online to […]

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Lazy Or Careless Fundraising?

Here’s an email The Agitator received yesterday … Good morning Agitator! I had two very disappointing donor experiences occur yesterday, and I just wanted to share. Mainly because BOTH could have been avoided if somebody had bothered to take a look at their own data correctly. The first experience was recounted to me by a […]

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Giving Attitudes Surveyed By Harris Interactive

Don’t know how I missed this, but back in November Harris Interactive released this very interesting survey on the charitable giving habits and plans of Americans. Their report includes some interesting trend data comparing 2007 and 2010 responses. Most respondents (48%) categorize themselves as follows: “I make some kind of small contribution of time and/or […]

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Check Out MTV Act

MTV has launched MTV Act as a vehicle to encourage younger music fans to engage in social causes. Here’s what MTV says: “What Act is really about is you. Seriously. Every campaign we’ve launched and change we’ve made is because you watched, listened, chatted, blogged, tweeted, posted and acted on things that matter. So this […]

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