Award-Winning Blog


Postal Mail Lives

Agitator aficionado Bob Roth alerted us to a piece in e-Marketer reporting on the just-released “2008 Channel Preference Survey” from email marketing firm ExactTarget.Bottom Line: The preferred personal comunications channels — phone, email, text and instant messaging — are not necessarily the preferred channels for marketing. On a scale of 1 to 5, respondents gave […]

Learn More

This Brave Nation

Dear Reader, Permit me a personal moment. Like you, I often wonder why I do what I do. And because I’ve done it for so long, I sometimes wonder whether it all was worth it. Well, make no mistake. It was and is. Especially when the reasons are so graphically and emotionally recorded on film. […]

Learn More

Did You Say A Half-Billion?!

Courtesy of Don’t Tell the Donor blog, I just saw Convio’s reaction to Blackbaud’s purchase of rival Kintera. In it, Convio CEO Gene Austin comments that in April alone, Convio processed over $41 million in online contributions for its clients. So here’s my question for you, Gene … Are you ready to predict a $500,000,000 […]

Learn More

Need Some Creative Inspiration?

We’ve talked before about the Showcase of Fundraising Innovation and Inspiration (SOFII). It’s an international online collection of "best of" fundraising efforts, mostly direct mail, some print. They have a new feature highlighting the top twenty "Best of the Best" campaigns in their library. It’s well worth a browse if you’re looking for some creative […]

Learn More

Seniors online

Last week was devoted to the up and coming world of social networking and the younger demographic active in that area. But here’s some equal time for seniors, who are typically online 44 minutes a day. From a report prepared by Focalyst and Dynamic Logic, here’s a profile of what seniors age 62+ are doing […]

Learn More

What Does It Take To Be Remarkable?

I just read an article about an individual who died suddenly, mid-way through his life expectancy. His death was eulogized from The Economist to the Hindustan Times. On the sixth day of every month (he died last September 6), an online community gathers to reflect about him. His significant other received some six thousand messages […]

Learn More