Award Winning Blog - Agitator

“Idol Gives Back” Starts Giving Back

Awhile back The Agitator applauded the “Idol Gives Back” extravaganza in which program sponsors and voting fans donated more than $75 million to fight illness and poverty in Africa. Critics ranged from saying this project was simply promotional hype to arguing that the money given by fans was faux charity, since they were really paying […]

Learn More October 30, 2007

Please Take The Agitator Survey

We need your feedback! Earlier this month, The Agitator passed an exciting milestone … we signed up subscriber #1,000. And the pace of sign-ups (we're now at 1,070) and visits to our blog is quickening. As a group, our subs read almost 11,000 posts in the last thirty days. And, depending on which web analytics […]

Learn More October 27, 2007

Do You Stand For Something

This is not a question. It's a fairly new blog from Cone, Inc. focused on cause-marketing … or what they call cause branding. Either way, if you're thinking about associating your nonprofit or cause with a corporate partner (or vice versa), there's no better source of advice and insight than Cone. This blog opens the […]

Learn More October 26, 2007

Your Picture … Or Mine?

Haagan-Dazs had my picture on the wall when they were “visioning” this product. Or was it yours?! Do you have a picture of your archetypal donor or activist on your wall? Do you imagine that picture changing over the next ten years. How? Or into whom? Will it change because of something you and your […]

Learn More October 25, 2007

3 Examples of How The Web Should Work

Call me old-fashioned, but I'm getting tired of hearing about how many Facebook friends my third cousin Hortense, or Crest toothpaste, or Barack Obama has. Here are three examples of really good informative use of the web. 1. health08.org — the Kaiser Family Foundation website that tracks and analyzes everything the presidential candidates say about […]

Learn More October 24, 2007

Tapping Your Supporters’ Passion

People with a cause are people with passion. And guess what? They're pretty creative too … as Psoriasis Cure Now has proven. PCN has sponsored a video contest, asking its supporters to produce short videos designed to alert and engage the public about a disease that affects 7.5 million Americans. PCN spent about $15K on […]

Learn More October 23, 2007