Award-Winning Blog


Is Virtual Politics Real Politics?

Bemoaning the lack of political outrage on college campuses, Tom Friedman in yesterday's NYT (Oct 10) raised the issue of whether the online medium in effect has taken the steam out of politics. As he puts it: “America needs a jolt of the idealism, activism and outrage (it must be in there) ofGeneration Q. That's […]

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Great Body Language From Dove & Seventeen

I've admired what Dove (yes, the soap people) is doing with their worldwide “Campaign for Real Beauty” to nurture the self-esteem of teen girls. Their viral video called “Onslaught” will knock you over. Now they've joined with Seventeen in a survey that found 91% of teen girls feel anxiety or stress about some part of […]

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Holden And Jeff Collide

Two of my favorite bloggers, both of whom irritate the hell out of me at times (but I always come back for more), have finally collided. I could see it coming. Both are extremists. Jeff Brooks of DonorPowerBlog has never met a donor he didn't like. For him, the job of a fundraiser is tap […]

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Tips For Using Online Video

Here, from Advertising.com, are yet more stats on the growing popularity of online video with consumers. This is a very comprehensive look at consumer behavior with respect to online video, and well worth a read. Huge takeaways for us: More than twice as many consumers ages 35 and older (a whopping 69%) view online video […]

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5 Easy Ways To Win With Email

The title is deceptive … there's nothing easy about consistently successful email marketing. Here is an excellent presentation on best practices in email marketing, from Barry Stamos of Responsys. Whatever the scope and sophistication of your email fundraising and communications program, you will find something to improve your game here. Five areas are covered, with […]

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Six Practices Of High-Impact Nonprofits

Forces for Good: The Six Practices of High-Impact Nonprofits, a new book on nonprofit effectiveness authored by Heather McLeod Grant and Leslie R. Crutchfield will be published this month (Jossey-Bass). The book is a project of the Center for the Advancement of Social Entrepreneurship at Duke University. The diverse organizations studied were: Teach for America […]

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