Award Winning Blog - Agitator

Three Cheers for the Salvation Army

Awhile back, Guest Agitator Jerry Huntsinger took the Salvation Army to task for having a billion dollar plus “reserve” fund. While not suggesting any wrongdoing, he basically appealed for greater transparency in non-profit financial reporting, and he did wonder how to reconcile asking individuals for coins and dollar bills in the red kettle while such […]

Learn More August 8, 2006

Rate Your Website’s “About Us” Page

How effective is your website's “About Us” page? Is it just an afterthought? Just some organizational boilerplate? This article argues that “About Us” pages should be customer-centric (think: donor or member-centric) rather than company-centric. It even offers a calculator that will score your page on its customer focus. Does your “About Us” page answer these […]

Learn More August 7, 2006

Weekend Quiz #1

Does your organization need to “work” the media? Then you need to know the media habits and preferences of the audiences you're hoping to reach. This News Consumption and Believability Study just released by the Pew Research Center paints a detailed picture of where Americans are getting their news today. If you read it, you […]

Learn More August 6, 2006

Online Communities – Learning from Craigslist

Fast Company provides a stimulating article on building online communities, featuring the wisdom of Craigslist founder Craig Newmark. A few years old, but quite timely with the explosion of “social networking” sites like MySpace, Facebook and about 200 others! A useful read for anyone in non-profitworld charged with engaging and empowering members or activists online. […]

Learn More August 5, 2006

Getting Ready for the Revolution

Bob Walker, head of Enterprising Strategies, and one of the most experienced and thoughtful progressive strategists inside or outside the Beltway, has just released a must-read white paper titled “The Coming Political Realignment…And What it Means for Nonprofit Advocacy.” All this comes from a guy who's been there, done that and done it successfully. As […]

Learn More August 4, 2006

Emptying Nests Might Be Good News

Yankelovich Research has released a study of the parenting attitudes of Gen Xers, who now represent the cohort most likely to have children under the age of 18 in their households. This was a distinction formerly held by Boomers. In 1995, Boomers comprised 65% of parents who had children under 18 in their households. Today […]

Learn More August 3, 2006