Award-Winning Blog


Pure Nudges, Preference Nudges or Boosts?

Behavioral Science is too often being reduced down to a poor understanding of behavioral economics and an even poorer understanding of nudges, treating them as parlor tricks, akin to visual illusions. Nudges aren’t predictions about what people will do, they are observations.  For example, in certain situations people will tend to go with whatever is […]

Learn More

Importance of Donor Experience in the Pandemic

Back in November we recommended to readers the event, Fundraising In The Tine Of Covid hosted by the UK’s Chartered Institute of Fundraising and prepared by their Supporter Experience Special Interest Group which aims to inspire and persuade organizations to improve their donors’ experience. Apparently, the event was a rousing success.  In fact, our friend Giles […]

Learn More

Funding the Insurrection

Even before the violent mob stormed the Capitol on January 6th, disrupting the joint session convened to confirm Joe Biden’s Electoral College victory and  leaving five people dead, 139 U.S. Representatives and 14 U.S. Senators indicated they planned to join in objecting to the votes of one or more states. Even more disgusting and dangerous […]

Learn More

Fundraising While Rioting

On Wednesday I was glued to the TV cursing-while-crying as the Trump Mob attacked and ransacked the U.S. Capitol. Two hours into the attack—during the attack—an iPhone alert sounded.  The text message, topped by a photo of D.C. cops pushing against some rioters and bearing the headline “This is What We Are Up Against”, contained […]

Learn More

A Twitter Tantrum to Read and Heed

Last year at this time I was moving along to finish  a Year in Review post when a Tweet storm caught my eye.  Usually, I ignore ‘em while writing, but this series struck a nerve.  In fact, it reveals how we so ignore and frustrate basic donor needs that I wonder how we even survive. […]

Learn More

Take This Personality Test to Help Cope With the COVID-19 Pandemic

Knowing something about your own personality may be useful as we all work to limit the spread of COVID-19. After all, not everyone copes in the same way. Self-isolation and social distancing are hard to swallow and even harder to implement. To make your self-isolation easier—or at least more understandable– here are some useful insights […]

Learn More