Award-Winning Blog


Yodish for Fundraisers

In case you’re feeling guilty as you steal away to watch the latest release of Star Wars I suggest you instead treat it as an important part of your continuing education in fundraising. In fact, while munching popcorn you’ll actually be mastering more powerful and effective communications skills. So, ditch the guilt. Let me explain. […]

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Year End Fundraising Numbers

A perennial question in fundraising shops between now and the end of January will be, “Did we make the numbers for 2015?” Regardless of the answer, there are several questions that are far more important for the future of your organization, and there’s no better time than in these closing days of 2015 to ask […]

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Online Appeals I Like — 2,501

But first … WOW! As I sit down to write this post, I notice that Roger’s article of yesterday was The Agitator’s 2,500th post. No wonder I’m feeling tired. What’s sad about it is that only two people — Roger and I — have read all 2,500 … and I’m not too sure about Roger. […]

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Canadian Squirrels, Fear and Fundraising

Tom and I each maintain a sort of electronic compost pile where ideas, press releases, reader suggestions and the memorable blog posts of others accumulate. Then, about this time of year I begin working my way through “This Year’s Pile” setting aside those items I want to carry over into the “Pile for Next Year”. […]

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11 Questions Every Donor Asks

An advert in one of the fundraising ‘trades’ triggered me to look up Canadian fundraiser Harvey McKinnon’s ’11 questions every donor asks’, as presented in his book of the same name. Whenever I see a teasing list like that I just can’t resist taking a look … will I agree/disagree … could I add to it […]

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Learning From The Candidate’s Digital Strategies

OK, I admit to being a Democrat of Carter-era vintage, and I cringe at the current line-up of Republican presidential candidates. But I have to acknowledge, as Neanderthal as their politics are, most of them do know their way around digital media. If you’re a digital fundraiser of any political stripe, it would behoove you to […]

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