Award-Winning Blog


Anatomy Of A Smear Campaign

Editors’ Note:  This is the second of a three-part series on how some politicians and their special interest supporters are attempting to intimidate, discredit and destroy nonprofits that oppose them through the misuse of fundraising regulations. Here’s part one: BEWARE: Oklahoma’s Mini-Nixon. A sinister move is now underway by Oklahoma’s attorney general and his special […]

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BEWARE: Oklahoma’s Mini-Nixon

Editors’ Note: This is the first of a three-part series on how some politicians and their special interest supporters are attempting to intimidate, discredit and destroy nonprofits that oppose them through the misuse of fundraising regulations.  Saturday the 9th marked the 40th anniversary of President Nixon’s resignation for abuse of power and process. Sadly, on […]

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Are You A ‘Best Friend’ Brand?

OK, maybe this is a bit of a stretch. But think about it … what exactly is the ‘status’ or ‘standing’ you want your nonprofit to have in the hearts and minds of your donors? I suspect your answer to that question will say a lot about you feel about them! Are they cash machines? […]

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Telemarketing Case Studies #3

I promised some telefundraising case studies awhile back, but then got distracted by all the usual direct mail and online fundraising stuff. But a promise is a promise, so here’s another case study from Gabe Raff, director of telemarketing strategies at Chapman Cubine Adams & Hussey (CCAH). Gabe’s case study involves building up the monthly […]

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Want To Improve Your Digital And Multi-Channel Fundraising?

Justin Perkins is senior director of brand engagement with Care2 and is founder of Care2’s digital marketing advice blog frogloop.com. He recently wrote an excellent piece in The NonProfit Times, titled: 5 Guidelines For Improving Your Digital And Multi-Channel Marketing. His bottom line … “Email still drives the most significant portion of online fundraising. Methodical, […]

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Christmas In August — Again

A year ago, with the release of the mid-year results of the Blackbaud Charitable Index — online and offline — we reminded readers now is a great time to make sure they get their share of year-end giving. You’ll recall that as much as 20+ % of the annual contributions for most organizations come in […]

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