Award Winning Blog - Agitator

[FNAME] Never Works

Axciom is certainly one of the top bananas when it comes to database marketing. These folks breathe data. So I was struck by a short post by David Baker, Axciom’s VP of Digital Product Solutions, in which he actually warns against going overboard with respect to personalizing marketing messages. Here — in [FNAME] Never Works […]

Learn More September 23, 2014

15 Signs Your Fundraising Is Tanking

Fundraising maven Gail Perry, writing in Fundraising Success awhile back, noted some serious signs that might indicate your fundraising is faltering. In 5 Clues Your Fundraising Is Headed Downhill, she offered these indicators: 1. Revolving door in the development office. 2. Laying all the fundraising on one person. 3. Changing fundraising strategy too often. 4. […]

Learn More September 22, 2014

Do I Need Your Attention?

Of course I do. The question seems almost ridiculous on its face. Fundraisers are constantly battling their rivals for the attention of donors … even when a relationship with the given donor already exists. And of course, other fundraisers are not the only marketers competing for the awareness and attention of your donors. Our attention […]

Learn More September 19, 2014

Making The Most Of The Hottest Season

With only 98 days to go before Christmas — the height of the year-end giving season — here’s some advice for making the most of the year-end giving season … AND carrying it into the future. Perhaps you’ve ignored our Christmas in August advice, or even better you’ve adopted some of it. If you want […]

Learn More September 18, 2014

Social Media For Events And Campaigns … Done Right.

Anyone who has been following the Ice Bucket Challenge campaign knows that social media has become an integral part of fundraising events and campaigns. Without question, social media creates heaps of buzz for campaigns and makes events a lot more interactive and fun. But it can be pretty hit and miss. The experience can be […]

Learn More September 17, 2014

New Automated Fundraising Tool. Free. Forever.

Today were adding a valuable, new tool to The Agitator Toolbox. The Donor Commitment Feedback Widget for Nonprofits has been designed, tested and proven by the folks at our sister company DonorVoice and is being given to Agitator readers for: $30/month $0 (Free). That’s right. FREE. And how long will this price last? Forever. Hard […]

Learn More September 16, 2014