Award Winning Blog - Agitator

Two Looks At Nonprofit Social Media

Here are two good items on nonprofit use of social media. For a macroview, The Nonprofit Quarterly reported recently on a Craigconnect study of fifty top US charities using social media, grouped in these focus categories — Animal, Children, Cultural, Disaster Relief, Environment, Health, Veterans & Military, and Women. All the charities compared are pretty […]

Learn More November 17, 2011

Would Your Donors Miss You?

James Read at the Grizzard agency wrote a recent post, What Would Steve Jobs Do At Your Nonprofit? In it, he asks the question: “…are there many nonprofit organizations out there that would be similarly mourned if they disappeared overnight?” And he answers himself: “Unfortunately, many nonprofits wouldn’t be missed. They’re competent, good, and provide […]

Learn More November 16, 2011

Why a Satisfied Donor is Not a Retained Donor

Satisfaction – as a concept or framework for loyalty has been around a long time. It is, like most good ideas in the social sciences, based on a theory; exchange theory to be exact. In a nutshell this theory suggests people make decisions in a rationale manner, weighing (subconsciously in many cases) the benefit and […]

Learn More November 15, 2011

Cool Data For Alumni Fundraising

The Agitator has heaps of .edu readers whom we don’t frequently address specifically. So we’re happy to jump on the opportunity to alert you to the CoolData blog, which specializes in advice on making the most of your alumni data for fundraising purposes. Here’s an example of their analysis of alumni website behavior. Happy to […]

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Flat Earth Fundraising: Asking Amounts

I’m truly not old enough to remember when physicians abandoned the use of leeches. But, I am old enough to recall the origins of asking amounts. The year was 1970. Computers – big mainframes, not PC’s and The Cloud – had just begun to edge out the heavy, old metal Addressograph plates and the traditional […]

Learn More November 14, 2011

Get the Report Ken Burnett Called Breakthrough and start increasing retention.

The DonorVoice point of view is quite simple; until non-profits focus as much on donor attitudes as they do behaviors, they will never fix the retention problem. And until retention is addressed, non-profits will forever be dealing with a leakier bucket, one that cannot be re-filled fast enough. Why attitudes? Donor attitudes dictate why donors […]

Learn More November 11, 2011