Award Winning Blog - Agitator

Fish Where The Fish Are

Guess what happens 110 billion times a month in the US? No, not that – not even close. One-hundred and ten billion text messages are sent per month. “Wow, great”, you say, “ if only I were a teenager or a company marketing to teenagers that would be a relevant statistic.” Not so fast. Consider […]

Learn More November 11, 2010

4 Global Fundraising Trends

Joe Boland at Fundraising Success writes about four global fundraising trends identified by Blackbaud in their recent report, 2010 State of the Fundraising Industry. Here they are: New fundraising and communication channels, although growing, are not replacing traditional channels. [Yep.] ROI and organizational effectiveness are under scrutiny (by donors) and more important than ever. [They […]

Learn More November 10, 2010

Sea Turtle Makes Career

Dare one mention “direct mail” and “drama” in the same sentence?! Read this story — Why I owe my career to a sea turtle — just published on SOFII about the “career-making” direct mail appeal Richard Armstrong conceived and wrote for the Center for Environmental Education decades ago. Says the article: “What made the sea […]

Learn More November 9, 2010

5 “Must-Follow” Nonprofits

As part of its annual awards program, Mashable includes a category on “Must-follow Nonprofits” … in this case five nonprofits who are making a difference via social media. The nominees are (read the Mashable blurbs here): The Brooklyn Museum Sesame Street Workshop WildlifeDirect Kids Are Heroes Darius Goes West Do you have a nominee that […]

Learn More November 8, 2010

Mobile Fundraising … Ready Yet?

With virtually everyone using mobile devices these days, what is the potential for fundraising through this channel? First the latest stats from comScore (September 2010, all US): 234 million mobile device users over age 13 59 million using smart phones 67% of users text 35% of users access their web browser 23% of users access […]

Learn More November 5, 2010

Do You Prevent?

I was reading this item from Mintel, a “market intelligence” research firm, about trends that will shape consumer marketing in the future. The article would be of only general background interest to most fundraisers. But I was struck by one observation. The first trend they discuss is “Prepare for the worst” … as follows: “With […]

Learn More November 4, 2010