Award Winning Blog - Agitator

What Do You Know About Mom?

Moms spend $2.1 trillion annually and control 85% of household spending. In certain categories of nonprofits, we suspect a lot of your donors are moms, for example, child welfare & international child sponsorship organizations, certain health charities, the environment. Here are some observations, based on a six-month online networking project with millions of moms, about […]

Learn More January 4, 2008

Is Anyone Wearing Your Tatoo?

MarketingProfs published an intriguing piece on Dunlop Tires and an offer Dunlop made at a recent trade show … let them tattoo the Dunlop logo on your body and you got a free set of tires. Apparently hundreds of Dunlop enthusiasts are now on a tattoo waiting list. Talk about brand loyalty! This got me […]

Learn More January 3, 2008

I Was Master Of The Philanthropy Universe, Until …

I screwed up bigtime. This is probably how Holden Karnofsky, prime mover of the Give Well blog is feeling today. For a couple of weeks in December, HK was the darling of mainstream media coverage of philanthropy. A brash young hedge fund manager, turned instant philanthropy savant, prodding establishment philanthropies on issues like transparency and […]

Learn More January 1, 2008

Anyone Who Doesn’t Smile …

From our Agitator backlist … Happy Holidays! Presidential candidate Bill Richardson is running two of the best political ads ever in Iowa and on YouTube. These spots communicate his experience and record — easily the match (or better) of any other candidate — in a wonderfully imaginative, memorable and ingratiating manner. Too flip? Nah … […]

Learn More December 31, 2007

Kid Squanders Relief Money?

From our Agitator backlist … one of my favorites of all time. Happy Holidays! I apologize in advance to all the international child support agencies whose crucial work on the ground (and direct marketing) I fervently admire. But I can barely pick myself up off the floor after reading this “expose” from one of my […]

Learn More December 28, 2007

Beware Of Greeks Bearing Gifts!

From our Agitator backlist … Happy Holidays! Richard Conniff in his “Basic Instincts” blog/column at the New York Times propounds the Rule of the Decent Interval. It holds that the value of a good deed decreases in direct proportion to how badly you need the resulting good will. Conniff illustrates his rule with several recent […]

Learn More December 27, 2007