Search Results for: privacy

Monday and Tuesday we invited Agitator readers to sign up for a free survey and project on donor retention. An inquisitive but tiny handful of pioneers have done so. Folks who care enough about the future of fundraising to jump in. Here’s the list after two days. Hooraay!!! The Humane Society of the United States […]

This report from Pew Research on managing personal online profiles is timely as a follow-up to our posts regarding donor privacy last week (here and here). As Pew reports, individuals are becoming increasingly aware of and sensitive about their online profiles, with many restricting access to personal data and/or editing material posted by others. Pew […]

Last week, in a piece entitled Is Your Favorite Charity Spying on You?, the Wall Street Journal’s “Smart Money” column set off a mini-firestorm in our trade over the use of data mining for prospect research and donor analytics. Among the tidbits of raw meat tossed into the WSJ piece: “When your favorite nonprofit isn’t […]

You must read this article from yesterday’s NYTimes Magazine, entitled “Brave New World of Digital Intimacy.”It won’t help you raise a dollar or a Euro today; nor will it solve your biggest communications challenge this week.But if you’re going to be in the biz of mobilizing people to open their minds, hearts or pocketbooks a […]

Remember the good ‘ol days of direct mail fundraising, when if you needed names you just went out and rented or exchanged for them by the bucketloads? And if you knew what you were doing, you could get pretty decent ones. Of course in the online fundraising culture, new rules apply. [How we direct marketers […]

And we love it! Today she takes a whack at those who complain that there are too many nonprofits out there. (The Agitator confesses to having “fewer is better” days.) Her argument in a nutshell: If our political system was remotely responsive (jabbing her finger in particular at whimpy Democrats on privacy and Iraq funding […]

Every fundraiser, every issue advocate reading this post targets his or her audience. At least you should. But how far are you prepared to go? The targeting tools available for getting a precise message to a precise prospect in the online medium are truly awesome … and commensurately frightening and increasingly controversial. Your online behaviors […]

Sticking with the same topic for an unprecedented two days in a row, here's more on YouTube's blossoming role in U.S. politics. Depending on your biases and crystal ball, YouTube will be either: The primary avenue going forward for political dirty tricks in the form of fraudulent, deceptive and misleading attack videos; The ultimate lens […]

The coal for the furnace of direct mail fundraising has been list rentals and exchanges. A somewhat incestuous process where Sierra Club rents from NRDC who rents from Environmental Defense who rents from Sierra Club and around and around. Always with the assumption (desperate hope?) that someone, somewhere must be adding new names/donors into the […]

Awhile back, Roger instigated an Agitator poll on the tension between privacy and transparency in the conduct of nonprofit and political affairs, including fundraising associated with causes and politics. As usual, to defend official secrecy, he laid on us a lot of angst about big brother and political despots, reaching all the way back to […]