Award Winning Blog - Agitator

Thoughts On Inauguration Day

This is a day of fear … of anticipation … of celebration … joy and despair. In a divided nation and a divided world these disparate emotions are running wild all over the place. Down the hall in my tiny corner of the globe my neighbors are hanging flags and breaking open champagne to celebrate […]

Learn More January 20, 2017

Do you want likes or loves?

Our friends at the Agitator are having an excellent discussion here about the value of social media to fundraisers. There is, unsurprisingly, a dearth of case studies of significant value from social media driving donations not involving buckets or ice or challenges (or advertising in highly targeted and relevant ads – we’re speaking here of […]

Learn More January 19, 2017

“All You Need Is Love”

“All you need is love, da…da…da-da…da. All you need is love, da da da-da da. All you need is love, love. Love is all you need.” The Beatles say so (and raised more money than most of us). Agents of Good says so. And Jeff Brooks says so. So it must be so. So let the donor […]

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Is Social Media Working For Fundraisers?

I know, I know … what an impossibly broad question. What I’m really fishing for is some great fundraising success stories … examples of where use of social media has yielded real, measurable dollars. I’m moved to ask because of the question posed yesterday by Cindy Courtier’s Comment to my post on retention. She asked […]

Learn More January 18, 2017

Get Ready For More Retention!

As much as you might hope for relief from the subject, count on The Agitator to talk more retention, retention, and more retention in 2017! And within retention, a critical sub-theme … donor (customer) service and experience. Why? Consider this article … Is Customer Experience the Great Competitive Differentiator of Loyalty Marketers? The article begins: […]

Learn More January 17, 2017

On Dr. King’s Birthday…

Today in the U.S. and many places around the globe we celebrate the birthday of Martin Luther King, Jr. This year’s celebration is marked by a cloud of anger, fear and uncertainty hanging over the coming Presidency of Donald J. Trump, who will be inaugurated in four days. “Our lives begin to end the day […]

Learn More January 16, 2017