Award-Winning Blog


Happy Thanksgiving!

We are grateful for the time you give The Agitator. We are grateful for your thoughts and Comments. We are grateful for the work you do for Others. We are grateful for YOU. Happy Thanksgiving! Roger and Tom P.S. And if you’re one of our non-U.S. readers, thanks for giving us a few days off! We’ll […]

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Don’t Ask … Thank

As the Thanksgiving break approaches in the U.S., doubtless thousands of fundraisers are frantically making their final preparations for #GivingTuesday, which occurs next Tuesday, the 29th. As faithful Agitator readers know, this is not an occasion high on my personal priority list! However, in the spirit of service to our fundraising community, I will bite […]

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One Bucket Or Many?

Anyone who’s followed The Agitator’s campaign to get fundraisers interested in donor retention is familiar with this leaky bucket illustration … Donald Trump himself couldn’t come up with a better shorthand for illustrating the foolishness of adding new donors, only to allow existing donors (and pretty quickly the new ones) to trickle away. But wait, as […]

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Get ‘Em While The Grief Is Hot – Part 2

Want to stand out in the flood of emails, direct mail and other post-election communications? Just pick up the phone and talk to your donors, members and supporters. A great use of the phone in this ’emergency’ climate is the Telephone Town Hall. A wonderful opportunity for everyone to gather and experience the camaraderie of […]

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Alfred Hitchcock: nonprofit fundraiser

At the movies today, when you can see a robot punch an alien in the head in dizzying 3D, it’s interesting to remember more intimate things that race our pulse and stand up our neck hairs. The idea that your neighbor could be a killer, that he’s in the house, and your leg is broken. […]

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Get ‘Em While The Grief Is Hot – Part 1

If your organization’s advocacy mission is directly related to or affected by the results of the 2016 elections, I hope you’re in the mail, on the phone, online and meeting with your donors right now. Don’t wait. Don’t sit around in endless meetings and plan. Just get out there and ask for help. Give your donors and […]

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