Award-Winning Blog


What’s Next?

We all woke up on this post-election morning to uncertainty and turmoil. What does the election of Donald Trump mean? Of course, no one really knows. Fear, anger, hope, disappointment, rage and joy bounce off our collective emotional wall. Those of us in progressive advocacy fundraising view President-elect Trump as the Orange Menace. Civil liberties, […]

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Does Election Make A Difference?

In fundraising terms, does the outcome of the U.S. presidential election matter to your nonprofit? Depending on who wins, are you expecting … A stock market crash, choking off your year-end major gifts? A stock market boom, fueling better than expected contributions? A spike in bequest awards, reflecting a spike in heart failures? A major […]

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Rx For Election Day Worries

Almost everyone in the U.S. is uptight about the outcome of tomorrow’s Presidential election. In fact, it’s probably safe to say most everyone in the world is worried. Tom reports that even the amoebae under the polar ice caps are suffering anxiety attacks. Well, don’t just sit there and fret. Get busy. Make sure all […]

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Donation Page Blunders

They’ve ‘opened the envelope’. They’re checking out the ‘order card’. But then they walk away … without making a donation. Why? You had them right on the verge. Possibly, just confusion, discordant message, too many choices. Crafters of direct mail packages know how hugely important carefully designed order cards are for ‘closing’ the gift. And the […]

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A case of (donor) identity

I voted already. I did it the minute I got my new voter registration card here in Tennessee. I have the sticker to prove it. And I did this despite knowing in my brain of brains (as opposed to my heart of hearts) that it made no possible difference. Everyone I voted for will win […]

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Ordinary Fundraising Done Extraordinarily Well

In the New York Times Special Section on Giving — covering a wide range of topics from foundation trends, to teaching kids to give, and the ins and outs of automobile donations — there’s a piece that will be of special interest to Agitator readers. Asking for Money? Compliment the Donor, Not Your Organization is worth […]

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