Award Winning Blog - Agitator

Fundraising Change Is Like Climate Change

The greatest fallacy in nonprofit thinking is that maintaining the ‘status quo’ is the least risky of all strategic options. In fact, in this era of rapid change and shifting demographics there is almost nothing as risky as sticking with the status quo. Most fundraisers — even the most sophisticated among us — intellectually recognize […]

Learn More March 15, 2016

Audubon en Español

Whenever we see a US nonprofit doing something special to address the huge potential Hispanic audience, The Agitator likes to draw attention to it. So today, ‘felicitaciones’ to the National Audubon Society. According to Pew Research, about 36 million people in the US speak Spanish at home. Recognising that, as reported by NiemanLabs, Audubon is translating into Spanish many […]

Learn More March 14, 2016

Swiss Army Knife for Online Fundraisers

Here’s a healthy, helpful and constructive way to spend part of your weekend. M+R, the online fundraising, campaigning and marketing firm, is offering up a terrific online resource called the Toolshed where you can spend productive time while avoiding weekend chores. Assuming, like some editors of The Agitator, you’re into household chore avoidance, why not […]

Learn More March 11, 2016

Fundraisers … Grade Your Website

I confess. I’m no techie. My sweet spot is more in analyzing data and issues. So when it comes to websites, I focus on content and engagement yields. I know little about what’s ‘behind the curtain’. I do know that I want my sites to be responsive-designed, to be fast loading, to reflect user-friendly best […]

Learn More March 10, 2016

Fundraising Miracle

Short-term thinking is by far the greatest enemy of effective fundraising. Signs of this noxious enemy abound. Boards and CFOs afraid to make an acquisition spend that can’t be recovered in a year — or less. CEOs who won’t invest in skill-building and continuing education for fundraising staffs. Fundraisers who persist in using metrics like […]

Learn More March 9, 2016

Check Out Strea.ma

Usually the news about social media is upbeat and urgent — all about the benefits of mastering these tools and networks. Today we have good news and bad regarding social media. The bad news comes in this article: Customer Experience Is Getting Worse. The article looks specifically at whether social media channels, as operated by […]

Learn More March 8, 2016