Award-Winning Blog


The Little Engine That Could

We write a lot about the tactics and techniques of big organizations. After all, they have the money to spend on the fundraising advances that we report. But far too often we neglect results. Especially the results of the small, innovative groups. Enter a tiny Dutch enviro group that shook the world of climate change […]

Learn More

Direct Mail Fights Back

What’s sexiest in your nonprofit these days? Who’s got the hot fundraising job? Email fundraising? Social media? Video? Mobile? Direct mail? Direct mail?! That’s so 20th century. But wait, direct mail is fighting back. Or at least, as reported in Direct Marketing, the (not disinterested) US Postal Service is. Advertising mail accounts for 31% of USPS […]

Learn More

Donor Relations … A One Way Street?

A sure sign that not much of anything worthwhile is being done in the area of donor relationships is the growing presence of lots of buzzwords surrounding this subject. In reality, my guess is that more folks have married Kardashians than there are organizations that have become seriously engaged in building true relationships with donors. […]

Learn More

Celebrate! You Made It Happen!

Anyone with a heart and soul is celebrating Friday’s U.S. Supreme Court decision on marriage equality. The fundraising blogs are alive with the celebratory news. Tom Ahern and his partner Simone Joyaux report their giving patterns will now change. Hopefully, and surely, the Human Rights Campaign will be wringing mega $$ from the jaws of […]

Learn More

Agitator Now ‘Mobile Responsive’

Some Sundays we sit around our iPads at The Agitator’s Global HQ playing Candy Crush, working the New York Times crossword and, occasionally, arguing over topics for the week ahead. For the last couple of weekends we put away the toys and devoted our spare time to ending The Agitator’s technological hypocrisy. We write a […]

Learn More

What Do Donors Want?

That’s the question Rory Green at recently asked (and answered) in an email calling attention to a forthcoming #donorlove webinar called Stop Charity Entitlement — and Create Genuine Gratitude, Accountability and Transparency for Donors. So, what do donors want? Rory suggests: To be thanked promptly and personally; To know that their donation has been used […]

Learn More