Award-Winning Blog


Everything Is NOT Awesome

Agitator readers know I have this obsession with online video. Only yesterday I was writing about it. Sooner or later, one of you will take me to task and tell me to get over it already. But every time I get ready to wax eloquent over putting the donor at the center of fundraising, or […]

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We Need To Raise More Money Online!

The corner office has spoken: “We need to raise more money online. Get on it!” Oh my … what to do?! Here are three choices the pressured online fundraiser might consider … 1. Make our fundraising emails ‘mobile friendly’. 2. Take a fresh look at our Facebook and other social media presence. 3. Improve the […]

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Do You Really Want Intelligent Donors?

Editors’ Note:  If you don’t subscribe to Tom Ahern’s blog, Luggage Is My Life, you should. Tom produces some great stuff.  Today we’re reprinting his most recent fundraising post in its entirety. How many words are typically required to describe your nonprofit’s mission to a donor? [  ] 2 [  ] 50 [  ] 250 […]

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Insufficient Collaboration — Barriers To Growth, Part 8

Of the more than 1 million nonprofits in the U.S., nearly 75% post annual revenues below $500,000. This leaves little or no room for the ‘science’ part of fundraising, like data analytics and predictive modeling. Organizations with higher revenue can afford the analytics and technology essential to fostering growth in today’s markets. But what about […]

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Email Do’s And Don’ts

I seem to have accumulated a number of email related articles in — where else — my email in-box, so here’s a bit of a clean-out. First, a good overview of how your emails are being opened. This study from Campaign Monitor, which looked at 1.8 billion opens (be sure to check out the ‘Read […]

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Will Somebody’s Grandaughter’s Friend Eat Your Lunch?

Back in June, I wrote a short post titled, Is Your Fundraising Stuck? It was a bit of a challenge to fundraisers. If your fundraising is lagging, is that really because of factors you can’t control, and so can conveniently blame, or do you need to look afresh at yourself and your commitment to innovation, […]

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