Award-Winning Blog


More Online Benchmarking Data

Last week blank”>we reported on some internet giving benchmarking analysis prepared by Target Analysis Group and DonorDigital. Important data to digest and compare with your own online fundraising experience. Here's another online benchmarking analysis just released by Convio. Take a look. Convio presents a wide range of metrics culled from a panel of thirty Convio […]

Learn More

What Political Campaigns Can Teach Nonprofits

With the 2008 presidential campaign underway, candidates like McCain, Clinton, Romney, Obama, and Edwards are already dueling for the “best internet campaign” honors. These articles from the Washington Post, as mainstream as it gets, and Clickz News, an internet marketing online trade pub, provide excellent overviews of the variety of online stratagies and tactics that […]

Learn More

If We Build It, Will They Come?

According to Vinay Bhagat at Convio, online giving has grown from $250,000 in 1999 to more than $5 billion in 2006. So what do we know? Target Analysis Group and DonorDigital have collaborated to produce an excellent study on online giving patterns. Importantly, this report looks at online giving in the context of ongoing direct […]

Learn More

Advice For Bill Gates

The Gates Foundation has been getting slammed by bloggers (see a compilation here assembled by Tactical Philanthropy) and other pundits for its head-in-the-sand (ooops, does that indicate a bias?) posture on the matter of socially responsible investing of its portfolio. In case you missed Gates' position statement, it essentially says they're too busy saving the […]

Learn More

Gulliver’s Travels, Shock and Awe, and Other Recent Phenomena

Lord help the Lilliputians. Judging from the excited phone calls along the grapevine, the blog traffic, the hits on the search engines and the comments of the 50 or so folks who make up the high priesthood of the online fundraising world, you’d think that last week’s $60 million+ cash acquistion by Blackbaud of TheTarget […]

Learn More

American Optimism Suits 2007 Fundraising

Pew Research Center recently published survey findings regarding Americans’ attitudes about their financial prospects for the coming year. If optimism equates with donor largesse, nonprofits should be in for a good 2007. Some key findings: About four-in-ten American adults say they are living comfortably, while another three-in-ten say they have enough money to meet expenses […]

Learn More