Award-Winning Blog


Fundraising’s Silver Bullet

In the nonprofit world where 7 out of 10 newly acquired donors will not give to that organization again, you’d think fundraisers and CEOs would be tripping over themselves to gain ANY insight on what they could be doing to hold on to supporters by improving donor experiences. The commercial world figured out the value […]

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Fundraisers Giving Back

One of the truly impressive qualities of folks in fundraising is their generosity when it comes to giving back to advance our trade. You can see this generosity in the Comments sections of The Agitator –the willingness to share criticism, thoughts, and ideas. ….And in the countless hours of webinars and conferences presented by dozens […]

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The Now or Never Effect

Faux deadlines are a stock in trade for online fundraising. “Faux” because most organizations will  take every penny that comes in past the deadline and even if there is a match thrown in to juice the offer  – e.g. give by Date X and your gift will be matched. But does it work?  And “work” […]

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Conference with 100% Money Back Guarantee

If a conference promised me, The speakers will blow my mind Killer swag (speaking of which, DonorVoice got killer swag as part of our PETA sponsorship which is neither here nor there but rarely is the swag killer and so props to PETA) 100% money back guarantee I’d sign up right away.  Hell, we’d sponsor […]

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The Power of Giving Circles

A wise fundraiser constantly searches for new grass. Not ‘new’ in the sense of moving on to a new position.  Not necessarily “greener” in terms of a richer lode of donors.  But certainly  “new” in terms of sources and approaches to giving beyond the conventional landscape on which most fundraisers graze. As we recently warned, […]

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Take a Guess to Increase Conversion

What percentage of Americans donate to charity in a given year?  Take a guess.  No really.  What’d you guess?  Was it less than 7 in 10 Americans?  If so and if I tell you the percentage is 73% (a recent Gallup 2020 figure) then you’re more likely to donate if I ask you to do […]

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