Award-Winning Blog


Monitoring Metrics For Your Nonprofit

When I received this alert — Monitoring Metrics for Your Nonprofit? Look at These 3 First — from Joanne Fritz, nonprofit orgs expert at About Money, I was keen to see which three she had flagged. Joanne is a savvy, reliable source of good advice and useful resources. But this time I was teased and […]

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Fundraising By Stereotype: The Quick Path To No Revenue

Editors’ Note:  Periodically we reference the wit and wisdom of Jeff Brooks over at FutureFundraisingNow and occasionally run a few snippets. Today we’re featuring an unabridged guest post by Jeff on the pitfalls of relying on myth and stereotype — sadly an all-too-common affliction with many fundraisers.  Roger and Tom   “How are we going to replace our dying donors?” […]

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Love Those Donor Complaints

Yesterday Roger hamstered hammered away at retention, drawing upon Mark Phillips’ (Bluefrog) wonderful warm and fuzzy hamster parable. In support of Roger’s and Mark’s messages, here’s something more prosaic regarding just one aspect of hanging on to donors … dealing with complaints. In fact, treasuring them. Take this advice from the ‘customer’ world, offered in Four […]

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Hamsters And Fundraising

When it comes to holding on to donors most fundraisers, like fur-less hamsters, seem to treading their way to nowhere. As the Agitator noted last week in our post on the 2015 Fundraising Effectiveness Project Report, just as in past years the number of new donors gained is surpassed by the number of existing donors lost (100 too […]

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Loyalty To AARP

The Agitator has reported before on AARP (American Assn of Retired Persons) and its various marketing endeavours, simply because AARP, with more than 37 million members, is one of the 800 pound gorillas in the nonprofit advocacy and service sector. AARP has the resources to experiment and innovate … and hopefully get things right. And […]

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Insight Into Donor-Advised Giving

Hats off to Schwab for providing valuable insight into the giving behavior of their donor-advised fund customers. Schwab has released a report providing giving data both since inception of their fund in 1999 and greater detail on fiscal year 2015. Because donor funds are invested by Schwab, it’s nice to see that, since inception, donor funds held in […]

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