Award-Winning Blog


And Don’t Miss These ‘Top Ten’ …

At the end of each quarter our friends over at the crowdblog 101Fundraising list their 10 posts that received the highest readership according to Google Analytics. Here’s 101’s listing for the 2nd Quarter.  Something here for everyone.  Read on! Roger 1.  Three Powerful Major Gift Questions You Might Not Be Asking – Karen Osborne 2.  How to […]

Learn More

Fundraising As A Driver Of Social Justice

On a hot August afternoon 46 years ago I dropped my first direct mail campaign at the main post office in Washington, D.C. The 250,000 envelopes contained a six-page letter that began “Everybody’s organized but the people…” announcing the formation of a new “citizens lobby” called Common Cause. It was a big gamble. Few organizations […]

Learn More

Inspire With Video

Speaking from a fundraising perspective, I love online videos. For many reasons … creativity, often humor, delivery of raw emotion, ‘gotta see it’ urgency, connection. But the bottomline, stats like this from Mobile Cause: 57% of online donors make a gift after watching a video. Crowdfunding pages that are promoted by a video raise 4 times […]

Learn More

Two Copywriting Treasures

To say Jerry Huntsinger, who recently celebrated his 83th birthday, is a direct mail copywriting genius, is an understatement. It’s like saying the late Steve Jobs ‘tinkered with electronic gadgets’. I’ve worked with Jerry for 45 years on literally hundreds of campaigns and Tom and I have frequently pointed readers toward Jerry’s copywriting wisdom ever […]

Learn More

Ending The Week With A Fundraising Laugh

We’ve covered a lot of serious territory these past couple of weeks. So, on this summer Friday I’d prefer to wrap it up with a smile and a laugh. Thanks to another ‘goodie’ shoved into my mailbox by Pam Grow and relying on the wisdom of Quincy Jones, musician, humanitarian and all-around genius … why […]

Learn More

Do we retain donors or burn donors?

Hello, world. I’m Nick Ellinger, the newest addition to the DonorVoice team. I’m excited to join an organization dedicated to improving donor experiences, increasing donor retention, and doing both with science-proven strategies. One of my pet questions is why retention is not taken more serious in the nonprofit world. Yes, we track it (sometimes), but […]

Learn More